Facing tough competition online?
No estás solo
Many businesses struggle to get noticed in search results, making it hard to reach potential customers.
But with so many SEO options out there, how do you pick one that truly helps?
Today, we’re looking at two big names: Moz vs Ubersuggest.
¡Vamos a sumergirnos!
Descripción general
We’ve used both Moz and Ubersuggest for various projects.
We’ve tested their features with real-world tasks.
This hands-on experience helped us see how they truly stack up against each other.
Boost your SEO! Over 500,000 marketers trust Moz. Try Moz now and unlock more features.
Precios: Prueba gratuita disponible. Plan Premium desde $39/mes.
Características principales:
- Autoridad de dominio
- Explorador de enlaces
- Explorador de palabras clave
¿Listo para aumentar tu tráfico? Únete a los 3 millones de usuarios que confían en Ubersuggest.
Precios: Prueba gratuita disponible. Plan a partir de $120/Vida.
Características principales:
- Sugerencias de palabras clave
- Auditoría del sitio
- Análisis de backlinks
¿Qué es Moz?
Hablemos ahora de Moz. Es otro gran jugador en SEO.
Mucha gente lo conoce por Domain Authority. Moz se centra mucho en los enlaces.
Te ayuda a crear conexiones sólidas.
Explora también nuestras alternativas favoritas a Moz...
Impulse su SEO Más de 500.000 profesionales del marketing confían en Moz. Usuarios como Tinuiti vieron un aumento de 1,143% en el ranking de palabras clave. Listo para utilizar Moz ¿como un experto? Haga clic para empezar a mejorar su SEO hoy mismo.
Beneficios clave
Moz brilla por sus claras ventajas, ya que proporciona potentes herramientas para impulsar su presencia en las búsquedas:
- Autoridad de dominio (DA) líder del sector: Se trata de una métrica clave. Predice el ranking en los motores de búsqueda. El DA de Moz es ampliamente reconocido. Más de 90% de los SEOs lo consideran importante.
- Potente explorador de enlaces: Analiza los backlinks en profundidad. Encuentra fácilmente oportunidades de creación de enlaces. Tiene un índice masivo de más de 35 billones de enlaces.
- Explorador intuitivo de palabras clave: Descubra palabras clave relevantes. Obtenga puntuaciones de dificultad claras. Vea también datos de CTR orgánicos.
- Rastreo exhaustivo del sitio: Identifique problemas técnicos de SEO. Obtenga rápidamente recomendaciones prácticas.
- SEO local Herramientas: Optimizar para la búsqueda local. Gestione negocio listados de forma eficaz.
Precios
- Starter ($39/mes)
- Estándar ($79/mes)
- Medio ($143/mes)
- Grande ($239/mes)
Ventajas
Contras
¿Qué es Ubersuggest?
So, what is Ubersuggest all about? It’s a simpler Herramienta SEO.
Neil Patel created it. It helps you find keywords.
You can also analyze your competitors. It’s known for being easy to use. It’s also very budget-friendly.
Además, explora nuestras alternativas favoritas de Ubersuggest...
¿Listo para aumentar tu tráfico? Únete a los 3 millones de usuarios que confían en Ubersuggest. Descubre miles de nuevas palabras clave y mejora tu SEO hoy mismo. ¡Crea tu cuenta!
Beneficios clave
Ubersuggest se centra en ofrecer de forma directa información clave sobre SEO, haciéndola accesible para todo el mundo.
- Ideas rápidas de palabras clave: Obtenga miles de sugerencias de palabras clave rápidamente.
- Inspiración de contenidos: Descubre contenidos populares relacionados con tu nicho.
- Análisis de la competencia: Consulte las páginas más visitadas y las palabras clave de los rivales.
- Página web Auditoría: Encuentre problemas de SEO en su sitio web.
- Datos de backlinks: Explore quién enlaza con su sitio.
Precios
- Individual ($120/De por vida)
- Negocios ($200/De por vida)
- Empresa ($400/De por vida)
Ventajas
Contras
Comparación de características
Now, let’s dive into the core features of both Moz and Ubersuggest.
We’ll look closely at what each tool offers. This will help you see which one has the tools you need to succeed.
1. Investigación de palabras clave
Moz: Their Keyword Explorer helps you find keywords with details like search volume and difficulty. It also shows a “Priority Score” to help you pick the best keywords to target. Moz also offers insights into por qué people are searching for certain keywords.
Ubersuggest: This tool gives you many keyword ideas, showing monthly search volume, how hard they are to rank for, and even related questions people ask. It’s great for finding new content ideas quickly.
2. Site Audit
Moz: Its Site Crawl finds common website problems like slow pages, broken links, and duplicate content. It helps you see what needs fixing to make your site healthy for search engines.
Ubersuggest: The Site Audit feature scans your website for SEO issues. It points out problems like broken links or missing titles. It gives you a score and ideas on how to fix things to improve your site’s health.
3. Análisis de backlinks
Moz: With Link Explorer, you can check backlinks to any site. It uses its own trusted scores like Domain Authority (DA) and Page Authority (PA) to show a site’s strength. You can also see links gained or lost.
Ubersuggest: It helps you see where a website gets its links from. It shows you the “Domain Score” (which is based on Moz’s data) and helps you find new places to get links for your site.
4. Seguimiento del rango
Moz: You can track how your keywords rank over time, checking positions on both desktop and mobile. It also lets you compare your rankings to your competitors.
Ubersuggest: This feature lets you see your keyword rankings every day. It tracks how you rank on both desktop and mobile. You can also see how you rank in different cities or countries.
5. Content Ideas & Optimization
Moz: It provides “On-Page Optimization” suggestions. This helps you make your content better for specific keywords. It gives you tips to improve your page’s score.
Ubersuggest: This tool helps you find popular content topics related to your keywords. It shows you what kind of content gets shared a lot and which headlines work best. This helps you plan your own content.
6. Facilidad de uso
Moz: It has a clear and professional look. It can take a bit longer to learn all its features because it offers a lot of depth.
Ubersuggest: It is known for being very simple and easy to use. Beginners often find it friendly and straightforward, making it easy to jump in and get started.
7. Pricing & Free Options
Moz: It has different paid plans starting at a higher price point. It usually offers a generous 30-day free trial to test out its full features.
Ubersuggest: This tool is more budget-friendly. It offers a useful free version with daily limits. There’s also a 7-day free trial for its paid plans.
¿Qué hay que tener en cuenta al elegir una herramienta de búsqueda de palabras clave?
- Tamaño de la base de datos: ¿Dispone de una base de datos de palabras clave amplia y actualizada?
- Exactitud de los datos: ¿Es fiable el volumen de búsquedas y la dificultad de las palabras clave?
- Conjunto de características: ¿Ofrece sugerencias de palabras clave, agrupación y análisis de intención?
- Información sobre la competencia: ¿Puede analizar las palabras clave por las que se clasifican sus competidores?
- Facilidad de uso: ¿Es la interfaz intuitiva y fácil de navegar?
- Integración: ¿Funciona bien con otras herramientas de soluciones SEO que utilices?
- Estructura de precios: ¿Se ajusta el coste a las prestaciones ofrecidas y a su presupuesto?
Veredicto final (nuestra elección)
So, which tool do we pick?
For most pequeñas empresas and new SEOs, we lean towards Ubersuggest.
It’s easier to learn and more affordable.
It gives you all the main tools you need without being too complex.
Moz is powerful, but it can be a lot for someone just starting.
We’ve used both these tools in real projects, finding what works best.
Our goal at Buscador de enlaces is always to give you clear, honest advice that helps usted succeed online.
Ubersuggest hits that sweet spot for value and ease of use.
It helps you get results without breaking the bank or overwhelming you with features you might not need yet.
Más de Moz
Hemos comparado Moz con las siguientes alternativas, destacando sus características más sobresalientes:
- Moz vs Ahrefs: Ahrefs ofrece una enorme base de datos de backlinks y un análisis más profundo de la competencia.
- Moz vs Semrush: Semrush es una suite todo en uno que cubre SEO, PPC y marketing de contenidos.
- Moz vs Content Raptor: Content Raptor se especializa en identificar oportunidades de contenido "quick win" a partir de los datos de GSC.
- Moz contra SpyFu: SpyFu destaca en el análisis de anuncios de pago de la competencia y en el análisis de palabras clave de los rivales.
- Moz contra Web similar: Similarweb se centra en el análisis del tráfico web y la inteligencia de mercado.
- Moz contra Herramientas Raven: Raven Tools ofrece informes centrados en las agencias y soluciones completas de marca blanca.
- Moz contra Mangools: Mangools (KWFinder) is known for its user-friendly design and affordable keyword research.
- Moz vs Ranktracker: Ranktracker specializes in highly accurate, detailed keyword seguimiento de rangos.
Más sobre UberSuggest
Here’s how Ubersuggest stacks up vs some other popular SEO tools, highlighting their standout features:
- Ubersuggest vs Ahrefs: Ahrefs offers deeper backlink analysis and a massive keyword database; Ubersuggest is more user-friendly and affordable.
- Ubersuggest vs Semrush: Semrush is a comprehensive all-in-one marketing suite; Ubersuggest provides essential SEO tools at a lower cost.
- Ubersuggest vs Content Raptor: Content Raptor focuses on content optimization and A/B testing; Ubersuggest provides broader keyword and site audit features.
- Ubersuggest vs Clasificación SE: SE Ranking offers a more robust all-in-one SEO suite; Ubersuggest is a more budget-friendly option for core SEO tasks.
- Ubersuggest vs SpyFu: SpyFu specializes in competitor PPC and ad insights; Ubersuggest focuses on organic keyword research and site audits.
- Ubersuggest vs Similarweb: Similarweb provides in-depth traffic and audience analytics; Ubersuggest offers foundational keyword and site performance data.
- Ubersuggest vs Raven Tools: Raven Tools excels in client reporting and integrated analytics; Ubersuggest focuses on accessible keyword and site audits.
- Ubersuggest vs Mangools: Mangools is known for its user-friendly interface and focus on local SEO; Ubersuggest offers a broader set of core SEO tools.
- Ubersuggest vs Ranktracker: Ranktracker excels in precise keyword rank tracking; Ubersuggest provides general keyword research and site overview.
Preguntas frecuentes
Is Ubersuggest good for small businesses?
Yes, Ubersuggest is very good for small businesses. It’s affordable and easy to use. It offers key features like keyword research, site audits, and backlink checks. This helps small businesses get started with their digital marketing efforts without a huge budget or steep learning curve.
How does Ubersuggest compare to Semrush o Ahrefs?
Ubersuggest is more budget-friendly and simpler to use than Semrush or Ahrefs. While Semrush and Ahrefs offer deeper, more advanced features for large agencies, Ubersuggest provides essential SEO data in a more straightforward way, focusing on basic needs for new users.
¿Qué es la SERP in SEO?
SERP stands for Search Engine Results Page. It’s the page you see after typing something into a search engine like Google. SEO aims to get your website to rank high on the SERP so more people see and click on your site.
¿Qué es la digital marketing análisis?
Digital marketing analytics is about collecting and understanding data from your online marketing efforts. This includes website traffic, redes sociales engagement, and ad performance. It helps you see what’s working and how to improve your strategy to boost user experience and results.
Does Moz offer a free version?
Moz does not offer a completely free version like Ubersuggest’s limited free plan. However, Moz typically provides a free trial for its paid Moz Pro service. This lets you try out its more advanced analytics and SEO tools for a set period.