Running a negocio is challenging. You’re juggling clients, projects, and a million other things.
Marketing often falls by the wayside, even though it’s crucial for growth.
That’s where marketing automatización tools like GoHighLevel and HubSpot come in.
They can be absolute game-changers, freeing up your time and making your marketing way more efficient.
Pero ¿cuál es el adecuado para su ¿negocio?
In this post, we’ll break down the key differences between GoHighLevel vs HubSpot.
You can choose the best tool to automate your marketing and beyond.
Descripción general
We’ve spent weeks testing both GoHighLevel and HubSpot to give you the most accurate comparison.
We’ve explored their features, ease of use, and pricing plans so that you can hacer una decisión informada.
Want to see GoHighLevel in action? Start your journey and explore its powerful features!
Precios: It has a free trial. Paid plan starts at $97/month
Características principales:
- Creador de sitios web
- Creador de embudos
- SMS bidireccionales
Ready to grow your business with a powerful all-in-one platform? Get started with HubSpot’s tools today.
Precios: Dispone de un plan gratuito. El plan premium cuesta a partir de $15/mes.
Características principales:
- CRM
- Automatización del marketing
- Análisis e informes
¿Qué es GoHighLevel?
Ever wished for a single tool to handle all your marketing?
That’s GoHighLevel in a nutshell. It’s an all-in-one platform designed specifically for marketing agencies and businesses.
Considérelo su centro de mando de marketing.
You can automate tasks, manage clients, and track results in one place. Pretty neat, right?
Además, explora nuestros favoritos Alternativas a GoHighLevel…
Nuestra opinión
This is great for agencies and businesses wanting to consolidate tools. The automation capabilities are very strong.
Beneficios clave
- Plataforma de marketing todo en uno.
- Marca blanca disponible.
- Campañas automatizadas.
- Herramientas para nutrir clientes potenciales.
- Informes completos.
Precios
- Motor de arranque:$97/mes.
- Ilimitado:$297/mes.
Ventajas
Contras
¿Qué es HubSpot?
HubSpot is like the Swiss Army knife of marketing tools.
It’s a giant in the industry, known for its powerful CRM and comprehensive marketing features.
Think of it as your one-stop shop for attracting, engaging, and delighting customers.
HubSpot has everything from email marketing and redes sociales management to sales automation and customer service.
Además, explora nuestras alternativas favoritas a Hubspot...
Nuestra opinión
HubSpot es una plataforma potente con muchas funciones, pero debes considerar tu presupuesto y necesidades antes de comprometerte. Es una buena opción para empresas que buscan una solución integral y están dispuestas a invertir en ella.
Beneficios clave
- CRM gratuito: Comience con un plan gratuito con funciones básicas de CRM.
- Plataforma todo en uno: Acceda a un conjunto de herramientas de marketing, ventas y servicios.
- Amplia comunidad y recursos: Benefíciese de una gran cantidad de conocimientos y apoyo.
- Enfoque del marketing entrante: Atraiga e interactúe con clientes potenciales con contenido valioso.
Precios
- Herramientas gratuitas:Gratis para hasta dos usuarios.
- Centro de marketing de inicio:$15/asiento/mes.
- Plataforma de clientes principiantes:$15/asiento/mes.
- Marketing Hub Professional + tres plazas:$800/mes, asientos adicionales a $45/mes.
Ventajas
Contras
Comparación de características
Let’s dive into the nitty-gritty and compare the core features of GoHighLevel and HubSpot.
This side-by-side look will help you see which platform aligns best with your marketing efforts and business needs.
1. Customer Relationship Management (CRM)
Both platforms offer robust CRMs to help you manage your customer relationships.
However, they have some key differences:
- GoHighLevel: This solid CRM has features like contact management, pipeline tracking, and appointment scheduling. It’s perfect for visualizing sales processes and tracking sales performance.
- HubSpot: Offers a more comprehensive CRM with advanced features like lead scoring, email tracking, and deal forecasting. Its free CRM is incredibly popular, making it a great starting point for businesses.
2. Automatización del marketing
Both GoHighLevel and HubSpot excel at marketing automation, enabling users to streamline their marketing efforts.
- GoHighLevel: offers a vast range of automation tools, including email marketing, SMS marketing, and redes sociales scheduling. It’s solid at automating workflows and campaigns, saving time and increasing efficiency.
- HubSpot: Provides a more extensive suite of automation features, including inbound marketing tools, lead nurturing campaigns, and advanced segmentation options. It’s known for its user-friendly interface and powerful automation capabilities.
3. Gestión de redes sociales
- GoHighLevel: Allows you to connect your social media platforms and schedule posts. It also provides tools for social listening and engagement.
- HubSpot: Offers a more robust social media management suite with features like social listening, content scheduling, and performance tracking. You can also manage social media ads directly within HubSpot.
4. Creador de sitios web
- GoHighLevel: This package includes a website constructor with drag-and-drop functionality and basic templates. It’s a decent option for creating a simple website, but may only be suitable for some projects.
- HubSpot: This company doesn’t offer a full-fledged website builder but provides landing page creation tools and CMS (Content Management System) features for more advanced website development.
5. Atención al cliente
- GoHighLevel: Provides 24/7 support through chat and email. They also have a helpful knowledge base and community forum.
- HubSpot offers excellent customer support with various options, including phone, email, and chat. It also has a vast library of educational resources, including blog posts, courses, and certifications.
6. Análisis e informes
- GoHighLevel offers basic reportando and analytics dashboards to track marketing performance. You can monitor key metrics like website visitors, lead generation, and conversion rates.
- HubSpot: Provides more in-depth analytics and reporting features. You can create custom reports, track campaign performance, and analyze customer behavior in detail.
What to look for when choosing HubSpot?
- Presupuesto: HubSpot pricing can be a significant investment, so consider if their plans fit your budget.
- Características: Do you need an all-in-one solution for sales, marketing, and service?
- Facilidad de uso: Look for an intuitive interface that your team will actually use.
- Apoyo: Check the availability and quality of their support team.
- Integraciones: HubSpot offers extensive integrations, so ensure it connects with your existing tools.
- Escalabilidad: The platform should be able to grow with your business.
- Sales tools: Evaluate their pipeline management and sales tools.
- Lead nurturing: The platform should allow you to effectively nurture leads and track engagement.
- Information access: Can you easily access relevant information and reports to make informed decisions?
Veredicto final
Choosing between GoHighLevel and HubSpot takes a lot of work.
Both are potent platforms with a lot to offer. For us, HubSpot edges out GoHighLevel. Why?
It’s a trustworthy, all-in-one platform with a massive range of features.
You get everything from a free CRM to advanced automation and detailed reporting. Plus, HubSpot’s support is top-notch.
They have tons of educational resources and can even manage support tickets.
GoHighLevel is still a great option, especially for agencies and businesses on a tighter budget.
Ultimately, the best choice depended on your specific needs and priorities.
We’ve given you the facts. Now it’s your turn to decide!
More of GoHighlevel
Aquí tiene una comparación de GoHighLevel con las alternativas solicitadas:
- GoHighLevel frente a Keap: GoHighLevel ofrece una plataforma más completa, todo en uno, con una sólida automatización y un creador de sitios web integrado, mientras que Keap se centra en la automatización de CRM y marketing con una interfaz más sencilla y fácil de usar.
- GoHighLevel frente a Pipedrive: GoHighLevel vs Pipedrive: ¿Qué CRM es mejor en 2025?: GoHighLevel es una plataforma integral de marketing y ventas para agencias. Pipedrive es un CRM centrado en las ventas para gestionar acuerdos y pipelines.
- GoHighLevel frente a ActiveCampaign: GoHighLevel es una auténtica plataforma todo en uno para ventas, marketing y automatización con herramientas integradas, mientras que ActiveCampaign destaca en marketing por correo electrónico y segmentación, pero puede requerir más integraciones para disponer de funciones de ventas completas.
- GoHighLevel vs HubSpot: GoHighLevel es una plataforma todo en uno para agencias y empresas que ofrece amplias funciones de marketing y ventas; HubSpot proporciona un conjunto más amplio de centros integrados, incluida la IA avanzada y la automatización del servicio de atención al cliente.
- GoHighLevel frente a ClickFunnels: GoHighLevel es una plataforma de marketing integral creada para agencias con un amplio conjunto de funciones, como CRM y marca blanca; ClickFunnels se centra principalmente en la creación de embudos de ventas y páginas de destino.
- GoHighLevel vs Folk: GoHighLevel ofrece una sólida automatización del marketing, generación de prospectos y CRM integral, mientras que Folk hace hincapié en la organización colaborativa de los contactos y en secuencias de correo electrónico más sencillas.
- GoHighLevel vs Instantáneamente: GoHighLevel proporciona una suite completa para la automatización del marketing, embudos de ventas y gestión de socios; Instantly se especializa en la búsqueda de clientes potenciales y correo electrónico frío difusión, centrándose en la facilidad de uso.
- GoHighLevel vs ClickUp: GoHighLevel es una plataforma de automatización de marketing y ventas todo en uno diseñada para la gestión y el seguimiento de clientes potenciales. Haga clic hacia arriba es principalmente una herramienta de gestión de proyectos que puede personalizarse para funciones de CRM.
- GoHighLevel frente a Monday CRM: GoHighLevel ofrece automatización avanzada del marketing y una solución todo en uno para la gestión de clientes; Monday CRM destaca en la gestión visual de proyectos y la colaboración en equipo con una interfaz altamente personalizable.
- GoHighLevel vs Capsule CRM: GoHighLevel es una plataforma completa con una potente automatización y amplias integraciones, ideal para empresas y agencias en crecimiento; Capsule CRM es un CRM más sencillo y asequible para la gestión básica de contactos y oportunidades de ventas.
- GoHighLevel vs Insightly: GoHighLevel ofrece una solución todo en uno personalizable que hace hincapié en la experiencia del usuario y las funciones integradas; Insightly se centra en diversos módulos y funcionalidades para pequeñas y medianas empresas, incluida la gestión de proyectos.
- GoHighLevel frente a Freshsales: GoHighLevel ofrece herramientas completas de marketing digital y opciones de marca blanca, dirigidas a agencias; Freshsales CRM se centra en conocimientos impulsados por IA, automatización de ventas y comunicación integrada para equipos de ventas.
- GoHighLevel vs Salesforce: GoHighLevel es una plataforma todo en uno más sencilla para la generación de prospectos, ventas y marca blanca para empresas locales; Salesforce es un CRM líder del sector, altamente personalizable y adaptado para grandes empresas con numerosos complementos.
- GoHighLevel vs Zendesk: GoHighLevel es una plataforma integral de automatización de marketing y ventas que incluye CRM y gestión de clientes potenciales; Zendesk destaca principalmente como sistema de gestión de tickets de atención al cliente y soporte técnico con funciones de CRM para gestionar las interacciones con los clientes.
Más de Hubspot
He aquí una breve comparación de Hubspot con estas soluciones de software:
- HubSpot vs GoHighLevel: Hubspot is an all-in-one platform for agencies, with strong marketing automation and white-labeling options.
- Hubspot vs Pipedrive: It is a sales-focused CRM known for its visual sales pipeline management and intuitive interface, which makes it ideal for tracking deals. Hubspot provides a more comprehensive, all-in-one platform that encompasses sales, marketing, and customer service.
- Hubspot vs Keap: It (formerly Infusionsoft) specializes in CRM and marketing automation, particularly for small businesses looking to streamline sales processes. Hubspot offers a wider range of marketing, sales, and service features.
- Hubspot vs ActiveCampaign: It excels in email marketing and marketing automation, with advanced segmentation and conditional logic. However, Hubspot provides a more extensive all-in-one platform that encompasses lead generation.
- Hubspot vs Clickfunnels: It is dedicated to creating high-converting sales funnels, focusing on landing pages and sales processes. Hubspot, on the other hand, is a broader marketing and sales automation platform.
- Hubspot vs Folk: It is a simpler CRM solution that excels in straightforward contact management and organization. It is suitable for small teams that prioritize ease of use.
- Hubspot vs Instantáneamente: It specializes in cold email outreach and lead generation automation. Hubspot provides a much broader suite of tools, including a full CRM, comprehensive email marketing with advanced design capabilities.
- Hubspot vs ClickUp: It is primarily a project management tool with extensive customization and collaboration features. It allows users to manage tasks, documents, and goals. While it offers some CRM functionalities through custom fields.
- Hubspot vs Lunes CRM: It.com is a work operating system focused on project management, collaboration, and workflow automation. In contrast,
- Hubspot vs Capsule CRM: It is a simpler, user-friendly contact manager and sales tracker, ideal for small businesses needing organized customer information and clear pipeline views.
- Hubspot vs Insightly: It combines CRM with strong project management features, making it versatile for businesses requiring both.
- Hubspot vs Freshsales CRM: It is a sales-focused CRM emphasizing AI-powered lead scoring and sales automation for efficient deal management. Hubspot provides a more extensive all-in-one platform with robust marketing automation features integrated alongside sales and service tools.
- Hubspot vs Salesforce: It is a powerful, highly customizable enterprise-grade CRM with robust reporting and forecasting capabilities, ideal for large organizations with complex needs.
- Hubspot vs Zendesk: It is a specialized customer service and support platform, excelling in omnichannel support, ticketing, and advanced AI capabilities for issue resolution.
Preguntas frecuentes
Is GoHighLevel or HubSpot better for beginners?
GoHighLevel is generally easier to learn and use, making it a good choice for beginners. HubSpot offers more advanced features, but its learning curve can be steeper.
Can I use GoHighLevel and HubSpot together?
¿Qué plataforma es mejor para las pequeñas empresas?
GoHighLevel’s lower pricing and agency-focused features make it a good option for pequeñas empresas and solopreneurs. HubSpot’s free tools are also a good starting point for small companies with limited budgets.
¿Qué plataforma ofrece mejor atención al cliente?
Both platforms offer excellent customer support. GoHighLevel provides 24/7 support via chat and email, while HubSpot offers phone support in addition to chat and email.
What if I need to manage support tickets?
HubSpot includes a service hub that managers use to manage support, automate customer service, and track customer satisfaction. GoHighLevel does not have a dedicated service hub, but its features can be used to manage customer communication and support requests.
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