¿Haces malabares con tu redes sociales and feeling overwhelmed?
It can be tough trying to keep up with all your posts, messages, and updates, right?
Well, you’re in the right place!
We’ll examine two popular tools, Agorapulse vs Zoho Social, to help you decide which one is best for you.
Let’s dive in and see what they can do!
Descripción general
We’ve tested Agorapulse and Zoho Social, exploring their features and how they handle daily redes sociales tareas.
Our hands-on testing across different platforms helps us provide a clear and practical comparison of each tool’s offerings.
Want to simplify your social media life? Give Agorapulse a try with a free trial & see how it can save your time & boost your results!
Precios: You can try it for free. Paid plan starts at $79/month
Características principales:
- Intuitive social bandeja de entrada
- Powerful publishing calendar
- In-depth reporting
¿Quieres un sistema simple pero potente? CRM ¿Organizar tus relaciones con los clientes? ¡Disfruta de sus beneficios sin riesgos!
Precios: Tiene una prueba gratuita. El plan premium cuesta desde $14 al mes.
Características principales:
- Gestión de contactos
- Automatización de la fuerza de ventas
- Análisis e informes
¿Qué es Agorapulse?
Vale, ¿qué pasa con Agorapulse?
Think of it as your social media command center.
Está diseñado para hacer managing all your different social accounts easier.
You can schedule posts, answer messages, and see how well your content is doing, all in one place.
Además, explora nuestros favoritos Alternativas a Agorapulse…
Nuestra opinión
Agorapulse es una opción fantástica para empresas que priorizan la gestión y la interacción con la comunidad. Es fácil de usar, asequible y ofrece una excelente atención al cliente.
Beneficios clave
- Características: Agorapulse ofrece programación, publicación, análisis, escucha social y una potente bandeja de entrada para gestionar conversaciones en múltiples redes sociales.
- Redes sociales compatibles: Se integra con Facebook, Twitter, Instagram, LinkedIn y YouTube.
- Facilidad de uso: La interfaz es limpia y sencilla, lo que hace que sea muy fácil comenzar incluso si eres nuevo en la gestión de redes sociales.
- Atención al cliente: Agorapulse tiene reputación de brindar una excelente atención al cliente, con opciones como correo electrónico y chat en vivo.
- Integraciones: Se conecta con algunas herramientas clave, como Slack, Canvay Google Drive.
- Escalabilidad: Agorapulse ofrece planes para empresas de todos los tamaños, desde pequeños equipos hasta grandes agencias.
Precios
- Estándar: $79/mes
- Profesional: $119/mes
- Avanzado: $149/mes
- Costumbre: Precios personalizados
Ventajas
Contras
¿Qué es Zoho Social?
So, let’s talk about Zoho Social.
It’s another cool tool for handling your social media stuff.
It helps you plan your posts, keep an eye on what people are saying, and measure how well your content is doing.
It’s part of a bigger family of Zoho products, which can be handy if you already use their other tools.
Además, explora nuestros favoritos Zoho Social alternatives…
Nuestra opinión
Eleva tu redes sociales Estrategia con Zoho Social. Desde programación inteligente y escucha social hasta análisis exhaustivos, ¡descubra el poder de Zoho Social hoy mismo!
Beneficios clave
- La personalización es el rey: Adapte Zoho CRM para que se ajuste a su flujo de trabajo exacto.
- Asequible para todos: Comienza con un plan gratuito para hasta 3 usuarios.
- Acceso a la aplicación móvil: Administre su CRM sobre la marcha, en cualquier momento y en cualquier lugar.
- Análisis integrado: Realice un seguimiento de métricas críticas y obtenga información valiosa.
Precios
- Estándar:$14/usuario/mes.
- Profesional:$23/usuario/mes.
- Empresa:$40/usuario/mes.
- Último:$52/usuario/mes.
Ventajas
Contras
Comparación de características
Choosing the right and effective social media management tool is crucial for social media marketing success.
Here is a feature comparison of Agorapulse and Zoho Social, two excellent social media management tools, to help a social media manager find the best fit for their pequeña empresa.
1. Unified Inbox and Engagement
- Agorapulse: This is a superior social media management tool for engagement, offering a truly unified inbox that pulls in comments, mentions, and private direct messaging from all social media platforms, including facebook pages and YouTube channels. This greatly speeds up response time for the social media manager.
- Zoho Social: It provides an engagement dashboard that centralizes interactions but is often a less seamless experience than Agorapulse’s fully unified inbox for managing a high volume of customer interactions. It is designed more to monitor hashtags and mentions.
2. Analytics and Reporting Depth
- Agorapulse: It offers detailed reports and advanced social media analytics that are geared towards proving social media roi. The reports are highly visual and provide deep insights into post content and audience growth, allowing users to make data-driven decisions.
- Zoho Social: This platform also provides strong analytics, including the ability and understanding to create detailed reports & automatically run and schedule analytics reports. It is excellent for tracking social media performance and social media campaigns, and it tracks more social networks than Agorapulse.
3. Publishing and Scheduling Features
- Agorapulse: It provides powerful scheduling features with a robust publishing calendar that supports bulk scheduling and a queue system. It allows you to post content to all major social media channels like linkedin company pages and facebook groups.
- Zoho Social: It offers a straightforward publishing calendar and a “SmartQ” feature, which uses datos to suggest the best times to schedule posts for maximum reach. You can instantáneamente publish posts or add them to the publishing queue with a few clicks.
4. Integration with Business Tools
- Agorapulse: It offers standard integrations with social media tools and platforms, focusing on providing a comprehensive social media management tool outside of a specific negocio ecosystem.
- Zoho Social: A major key features is its seamless integration with other zoho apps like Zoho CRM and Zoho Desk. This allows you to manage your social media campaigns as part of a larger business strategy using the zoho apps suite.
5. Social Listening and Monitoring
- Agorapulse: It has dedicated social listening tools that allow you to track brand mentions & keywords across multiple platforms. This is an essential feature for maintaining a solid social media marketing strategy and protecting brand reputation.
- Zoho Social: It has strong monitoring tools that monitor hashtags and keywords, helping you stay updated on conversations relevant to your business. It provides listening columns to give you relevant information for your social media content.
6. Team Collaboration and Workflow
- Agorapulse: It is a strong social media management tool for teams, featuring advanced collaboration tools, including approval workflows, assigned comments, and defined user roles for multiple accounts.
- Zoho Social: It also includes collaboration features, allowing users to add any one of the team members with different roles and permissions, which is necessary for a team to maintain an active and deep social media presence across multiple social channels.
7. Mobile Functionality and Support
- Agorapulse: It offers a mobile app that allows you to manage most aspects of the platform on the go, including the unified inbox, publishing, and reportando. Users consistently praise the great support provided by the Agorapulse team.
- Zoho Social: It has the zoho social mobile app, which is useful for managing your social media posts and monitoring your feed. The mobile app is essential for a social media manager who needs to manage their social media accounts away from their desktop.
8. User Interface (UI) and Usability
- Agorapulse: While it has more advanced features, its user interface is known for being intuitive and easy to navigate once familiar with the tool. It’s a highly rated social media management tool in terms of usability.
- Zoho Social: It generally has a very clean and straightforward user interface, making it an easy social media management tool for a pequeña empresa to adopt quickly.
9. Content Library and Creation
- Agorapulse: It has a content library where you can store images and post content. The tool also simplifies the ability to post content by allowing users to easily recycle social media posts and evergreen content.
- Zoho Social: It has a content library and provides content creator tools for creating and editing images before you schedule posts. This helps the social media manager maintain a consistent and active social media presence on multiple social channels and multiple platforms.
What to Look For When Choosing a Social Media Scheduler?
- Consider the number of social media accounts you need to manage.
- Think about the importance of a truly unified social inbox for your workflow.
- Evaluate if an advanced approval workflow is crucial for your team.
- Determine if in-depth and customizable analytics features are a priority for your social media strategy.
- Assess the level of support team assistance you might require.
- Check for integrations with other digital marketing tools you use.
- Consider the usability and user-friendliness of the platform for your team’s comfort level.
- Look for features that provide valuable insights beyond basic metrics.
Veredicto final
Okay, so we’ve looked closely at both Agorapulse and Zoho Social.
Both are pretty good at helping you manage your social media.
But if we had to pick just one, we’d lean towards Agorapulse for most folks.
Why? Well, its unified inbox is super helpful for keeping up with everything.
Plus, the analytics features give you really good info to make your social media strategy even better.
It might cost a bit more, but if you’re serious about your social media presence.
We think Agorapulse gives you the most bang for your buck.
We’ve spent the time testing these out, so trust us on this one!
Más sobre Agorapulse
- Agorapulse vs Sprout Social: Agorapulse – intuitive inbox, often cheaper for smaller businesses. Sprout – advanced analytics, listening.
- Agorapulse vs Metricool: Agorapulse – strong inbox, team tools. Metricool – clear analytics, competitor focus.
- Agorapulse vs Socialpilot: Agorapulse – robust engagement, listening. Socialpilot – affordable scheduling.
- Agorapulse vs Sendible: Agorapulse – efficient inbox, clear reporting. Sendible – strong listening, customizable reports.
- Agorapulse frente a Content Studio: Agorapulse – streamlined inbox, engagement. Content Studio – content discovery, AI.
- Agorapulse vs Heropost: Agorapulse – strong engagement, listening. Heropost – AI content, competitor intel.
- Agorapulse vs Zoho Social: Agorapulse – robust inbox, listening. Zoho Social – cost-effective (Zoho users).
- Agorapulse vs Buffer: Agorapulse – wider features (inbox, listening). Buffer – simpler scheduling.
- Agorapulse vs Sprinklr: Agorapulse – strong all-in-one (small/medium biz). Sprinklr – enterprise-level.
- Agorapulse contra Later: Agorapulse – broader platform support, engagement focus. Later – visual content (Instagram).
- Agorapulse vs Loomly: Agorapulse – efficient inbox, engagement. Loomly – content calendar, teamwork.
- Agorapulse vs Blaze: Agorapulse’s inbox/engagement is are key strength.
Más sobre Zoho Social
- Zoho Social vs Sprout Social: Zoho – more affordable (Zoho users). Sprout – advanced analytics, listening, teams.
- Zoho Social vs Metricool: Zoho – budget-friendly. Metricool – stronger analytics, competitor focus.
- Zoho Social vs Socialpilot: Zoho – cost-effective. Socialpilot – wider integrations, robust scheduling.
- Zoho Social vs Sendible: Zoho offers affordable basic features. Sendible offers comprehensive listening and reporting (agencies).
- Zoho Social frente a Content Studio: Zoho – budget-friendly. Content Studio – content discovery, AI content.
- Zoho Social vs Heropost: Zoho – budget-friendly entry. Heropost – AI content, competitor intel.
- Zoho Social frente a Agorapulse: Zoho – more affordable. Agorapulse – robust bandeja de entrada, listening.
- Zoho Social vs Buffer: Zoho – more features for the price. Buffer – simpler scheduling.
- Zoho Social vs Sprinklr: Zoho – for small/medium biz (Zoho users). Sprinklr – enterprise-level.
- Zoho Social frente a Later: Zoho – broader platform support. Later – visual content (Instagram).
- Zoho Social vs Loomly: Zoho – cost-effective content mgmt. Loomly – content calendar, teamwork.
- Zoho Social vs Blaze: Zoho’s affordability/integration are key. Blaze – robust scheduling, AI content.
Preguntas frecuentes
Do Agorapulse or Zoho Social offer a free trial?
Yes, both Agorapulse and Zoho Social typically offer a free trial period. This lets you test out their features and see which platform better fits your needs before committing to a paid plan. It’s a great way to get hands-on experience.
Can I see interactions in real time with these tools?
Yes, both platforms offer features to monitor interactions in near real-time. Agorapulse’s unified inbox is particularly strong at displaying conversations as they happen. Zoho Social’s engagement dashboard also provides timely updates on audience activity.
Is there a free plan available for either Agorapulse or Zoho Social?
Zoho Social offers a limited free plan with basic features for managing a small number of social media profiles. Agorapulse does not typically provide a completely free plan, focusing instead on its paid subscription tiers and the free trial.
Which tool is better for analyzing my social media performance?
Both offer robust analytics features, but Agorapulse generally provides more in-depth and customizable reports. If detailed insights and the ability to track a wider range of metrics are crucial for your social media strategy, Agorapulse might have an edge.
Can I manage all my social media accounts, like LinkedIn, with these platforms?
Yes, both Agorapulse and Zoho Social allow you to manage multiple social media accounts, including LinkedIn, from their dashboards. This centralizes your social media management efforts, saving you time and effort.