


Choosing the right software for your business can feel like a headache, right?
You’re stuck between ActiveCampaign vs Salesmate, and everyone online seems to have a different opinion.
You need something that helps you connect with customers and grow your sales, but which one actually delivers?
We’re going to figure out how to create one that’s easy to use and makes your work smoother today.
We’ll break down ActiveCampaign vs Salesmate to help you decide which one is the best choice for tú.
Descripción general
We’ve spent hours diving deep into both ActiveCampaign and Salesmate.
Our team tested each platform’s features, from email marketing to sales pipelines, to give you a real, hands-on comparison.
We focused on what matters: ease of use and value.

Unlock the power of an all-in-one marketing platform. So, check it out now!
Precios: It has a 7-day free Trial. Paid plan starts at $15/month
Características principales:
- Marketing por correo electrónico
- Automatización del marketing
- CRM

¡Adiós al caos de las ventas! Salesmate CRM Ofrece una prueba gratuita de 15 días. Experimenta la diferencia.
Precios: Tiene una prueba gratuita. El plan premium cuesta desde $23 al mes.
Características principales:
- Llamadas integradas
- Automatización de ventas
- Gestión de contactos
What is ActiveCampaign?
ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and CRM all in one spot.
Do you want to automate your sales? This tool can help.
It also enables you to keep track of customers and makes your marketing smarter.
Además, explora nuestros favoritos Alternativas a ActiveCampaign…

Nuestra opinión

ActiveCampaign es una excelente opción para empresas que desean aprovechar el verdadero poder del email marketing y la automatización. Sin embargo, debido a su complejidad, puede que no sea la mejor opción para principiantes.
Beneficios clave
- Automatización avanzada: Cree flujos de trabajo complejos para nutrir clientes potenciales y automatizar tareas.
- Potencia del marketing por correo electrónico: Envíe campañas de correo electrónico hermosas y efectivas.
- Учебник по взлетно-посадочной полосе CRM: Gestionar contactos y realizar un seguimiento de las interacciones.
- Segmentación y personalización: Diríjase a grupos específicos de contactos con mensajes personalizados.
Precios
- Motor de arranque:$15/mes.
- Más:$49/mes.
- Pro:$79/mes.
- Empresa:$145/mes.

Ventajas
Contras
¿Qué es Salesmate?
Salesmate. What is it? Think of it as a sales hub. It helps you manage customers.
You can track deals. You can automate tasks. It’s built to boost sales. Simple.
Además, explora nuestros favoritos Alternativas de Salesmate…

Nuestra opinión

¡Adiós al caos de las ventas! Salesmate CRM Ofrece una prueba gratuita de 15 días. Experimenta la diferencia y cierra más tratos. ¡Regístrate hoy!
Beneficios clave
- Llamadas integradas: Realice y reciba llamadas directamente dentro de Salesmate.
- Secuencias de ventas: Automatice su alcance con correos electrónicos y mensajes de texto personalizados.
- Gestión de tuberías: Visualice su proceso de ventas e identifique los cuellos de botella.
- Aplicación móvil: Acceda a sus datos de CRM desde cualquier lugar.
Precios
- Básico ($23/usuario/mes): Contactos, Empresas, Ofertas.
- Pro ($39/usuario/mes): Gestión de productos, Gestión de objetivos.
- Empresa ($63/usuario/mes): Gestión de equipos, módulo personalizado

Ventajas
Contras
Comparación de características
Here is a quick breakdown of what both ActiveCampaign and Salesmate offer.
We’ll look at their core strengths and see which tool has the right set of activecampaign features for your business.
1. Email Marketing Services
- ActiveCampaign: Offers top-tier email marketing services with advanced customization, robust email campaigns, and over 500 email templates. It has a superior email constructor.
- Salesmate: Provides solid email tools, but is less sophisticated for complex email needs compared to ActiveCampaign.
2. Marketing and Sales Automation
- ActiveCampaign: Excellent for complex, intelligent marketing automatización, including advanced automation features like conditional content and split testing. Ideal for a more advanced user needing full marketing and sales automation.
- Salesmate: Focuses mainly on sales engagement automation and streamlining the sales-side workflow.
3. Built-in CRM and Sales Pipeline
- Salesmate: Features a purpose-built, built-in CRM with a strong focus on the sales pipeline, task management, and helping sales reps close more deals. It offers a robust crm solution.
- ActiveCampaign: Its activecampaign crm is capable, but it’s more of a complement to its marketing automation, not the primary focus.
4. Lead Scoring and Segmentation
- ActiveCampaign: Provides superior lead scoring and advanced segmentation. It allows for highly targeted messaging based on behavior and purchase history, helping build lasting customer relationships.
- Salesmate: Offers good basic scoring and segmentation but lacks the depth of ActiveCampaign.
5. Deliverability and Transactional Emails
- ActiveCampaign: Known for activecampaign’s deliverability and strong support for both standard and high-volume transactional emails.
- Salesmate: Email capabilities are reliable but generally lack the specific features and scale needed for extensive transactional email necesidades.
6. Custom Reports and Analytics
- ActiveCampaign: Offers strong reportando with the ability to create custom reports and detailed performance analytics. Provides more advanced features for digital marketing ROI analysis.
- Salesmate: Provides good sales forecasting and sales-specific pipeline reports.
7. Support and Dedicated Account Team
- Salesmate: Often praised for its proactive support team and readily available phone support across various plans.
- ActiveCampaign: Offers a dedicated account team at the enterprise level, but general support is more varied depending on the plan.
8. Integrations and Ecosystem
- ActiveCampaign: Offers a vast number of add ons and integrations with other apps, making it a must have platform for a more advanced user with complex systems.
- Salesmate: Strong Microsoft apps and Google apps integration, but ActiveCampaign offers a broader ecosystem.
9. Data Privacy and Security
- ActiveCampaign: Emphasizes that it is gdpr compliant and adheres to a strong datos privacy framework, providing specific information about being activecampaign gdpr compliant.
- Salesmate: Also commits to security, but ActiveCampaign often provides extra assurance for global data handling.
¿Qué tener en cuenta al elegir un software CRM?
When conducting your extensive research for a new CRM platform, keep these key features and considerations in mind to ensure you streamline your sales process and boost productivity.
Don’t forget to take advantage of a free trial today!
- Sales Focus vs Marketing Focus: You must decide if you need a platform specializing in the sales process (like a dedicated salesmate crm that tracks leads and accounts) or one focused on powerful activecampaign marketing automation for nurturing prospects. ActiveCampaign alternatives are often stronger in email tracking and email templates, while Salesmate stands strong with its pipeline management.
- Ease of Use for Your Team: A major factor is how quickly you can train users. If the platform’s user experience is difficult, it will lead to wasted time and poor data entry. Look for pre-built templates and a system that is perfectly laid out to help your small teams or even a single person save money.
- Core Sales and Customer Interaction Tools: Does the platform offer essential features like a meeting programador to help you book meetings and manage follow-ups? Salesmate, for example, is built for clear customer interactions and managing your sales pipeline to improve sales performance.
- Integration Power and APIs: Check if the platform has all the necessary apis and strong zapier integrations. This is a huge plus for connecting to other tools, whether you need custom objects, Microsoft Dynamics, or simply the ability to work inside Gmail. ActiveCampaign has a wider range of add-ons, but Salesmate’s platform has numerous workarounds and has provided effective solutions for many companies.
- Reporting and Customization: For deeper insights, you need a crm platform that offers more than basic reports. Can you easily create custom fields? Do you need crm add ons for managing special cases, perhaps for a bienes raíces company or other big businesses? Some users feel they are on their fourth crm because they didn’t look for these advanced features initially.
- Support and Learning Resources: Does the company offer a comprehensive knowledge base and reliable support? If you are a non profits organization, check for special plans. Also, review activecampaign review sites; many users absolutely love salesmate for its support, while ActiveCampaign has a vast community.
- Future-Proofing and Scalability: ¿Estás buscando una? plan gratuito to start, or do you need a full plan de empresa con single sign on and custom fields? Check if the platform is busy redesigning and adding nuevas características, such as tools for ads, ActiveCampaign, o sms add-ons a send sms y texto mensajes.
- Características especializadas: Some platforms offer unique benefits. For instance, check if they offer a newsletter tool, RSS-triggered emails, or support for HIPAA. Always look for alternative options and compare the various options before you decide to recommend activecampaign or Salesmate.
Veredicto final
After thorough testing, we lean towards ActiveCampaign for most businesses.
Its comprehensive marketing automation, combined with solid CRM features, provides a powerful tool for growth.
While Salesmate excels in sales-focused gestión de relaciones con los clientes, ActiveCampaign offers a more versatile solution.
We found its advanced análisis and broad integración capabilities particularly valuable.
If you need robust email marketing and a full customer experience platform, ActiveCampaign is our top choice.
We’ve spent the time, so you don’t have to; trust our hands-on review to guide your decision.


More of ActiveCampaign
Here’s a comparison of ActiveCampaign with its alternatives:
- ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
- ActiveCampaign frente a GoHighLevel: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
- ActiveCampaign frente a Keap: ActiveCampaign offers robust marketing automation and email capabilities. Compró is tailored for small businesses, blending CRM with sales and email for an integrated approach.
- ActiveCampaign frente a HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
- ActiveCampaign frente a ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
- ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
- ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on correo electrónico frío outreach and lead finding with basic CRM features for simplified sales.
- ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. Haga clic hacia arriba is a versatile work management platform that can be customized for CRM and emphasizes project management.
- ActiveCampaign frente a Monday CRM: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
- ActiveCampaign frente a Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. Cápsula CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
- ActiveCampaign frente a Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
- ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
- ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
- ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.
Más de Salesmate
A continuación se muestra una breve comparación de Salesmate con estas soluciones de software:
- Salesmate frente a Pipedrive: Salesmate ofrece una gestión intuitiva del flujo de ventas con llamadas integradas, mientras que Pipedrive se destaca por su claridad visual y permite una progresión de acuerdos sin esfuerzo.
- Salesmate frente a GoHighLevelSalesmate es conocido por su facilidad de uso. Ayuda a los equipos de ventas con sus acuerdos y conversaciones con los clientes. GoHighLevel es una herramienta mucho más completa, diseñada para agencias de marketing.
- Salesmate contra Keap: Salesmate ofrece una interfaz fácil de usar con canales de ventas personalizables para el seguimiento visual, mientras que Keap ofrece una potente automatización de ventas y marketing con sólidas capacidades de embudo de ventas.
- Salesmate frente a ActiveCampaign: Salesmate prioriza los canales de ventas y el seguimiento de acuerdos dentro de su CRM; ActiveCampaign integra la automatización de ventas y marketing para una visión holística del cliente y se destaca en el marketing por correo electrónico.
- Salesmate frente a Hubspot: Salesmate ofrece un CRM transparente y asequible con una potente automatización de ventas; HubSpot es una suite integral para marketing, ventas y servicio, con precios escalonados y funciones más amplias.
- Salesmate frente a Clickfunnels: Salesmate es un CRM diseñado para gestionar ventas y relaciones con los clientes; ClickFunnels es una herramienta especializada para crear embudos de ventas y páginas de destino de alta conversión.
- Salesmate vs Folk: Salesmate es un CRM completo para equipos de ventas con una sólida gestión y automatización del pipeline. Folk es una herramienta de gestión de contactos más sencilla, centrada en la organización y la colaboración.
- Salesmate vs. Instantáneamente: Salesmate ofrece un CRM de ventas integral con gestión de canalización y alcance multicanal; se especializa instantáneamente en el alcance por correo electrónico frío a gran escala y la generación de clientes potenciales.
- Salesmate frente a Clickup: Salesmate es un CRM de ventas dedicado a la gestión de canales de venta y al seguimiento de acuerdos; ClickUp es una plataforma de productividad todo en uno con funcionalidades de gestión de proyectos, seguimiento de tareas y CRM.
- Salesmate vs. Monday CRM: Salesmate es un CRM de ventas enfocado con marketing por correo electrónico integrado y sólida gestión de acuerdos; Monday CRM ofrece flujos de trabajo visuales altamente personalizables y amplias capacidades de sistema operativo de trabajo.
- Salesmate frente a Capsule CRM: Salesmate es una solución integral con automatización de ventas e informes detallados; Capsule CRM es una herramienta de gestión de contactos más sencilla y fácil de usar, a menudo más básica.
- Salesmate frente a Insightly: Salesmate ofrece un CRM fácil de usar principalmente para actividades de ventas; Insightly ofrece un CRM más sólido con funcionalidad de gestión de proyectos integrada.
- Salesmate frente a Freshsales CRM: Salesmate ofrece informes detallados en tiempo real y una amplia personalización del flujo de trabajo; Freshsales CRM ofrece una interfaz intuitiva con asistencia de IA y una automatización más amplia.
- Salesmate frente a Salesforce: Salesmate es un CRM fácil de usar ideal para pequeñas y medianas empresas, que ofrece una gestión de ventas sencilla; Salesforce es un CRM de nivel empresarial altamente personalizable y escalable con un amplio conjunto de funciones.
Preguntas frecuentes
Which is better for small businesses, ActiveCampaign or Salesmate?
ActiveCampaign might be a better fit for pequeñas empresas due to its user-friendly interface and comprehensive features, even at lower prices.
Can I use ActiveCampaign for e-commerce?
ActiveCampaign offers robust e-commerce integration, allowing you to track online sales, target specific customer segments, and automate marketing campaigns.
Does Salesmate integrate with Salesforce?
Yes, Salesmate integrates seamlessly with Salesforce, making it a strong option for businesses already using the Salesforce platform.
¿Cuál es el precio de cada plataforma?
Both platforms offer tiered pricing based on your needs and the number of contacts. Visit their websites for the most up-to-date pricing information.
Is there a free trial available?
Yes, both ActiveCampaign and Salesmate offer free trials to allow you to test their features and see which platform best suits your business needs.













