



Are you trying to make your website more visible online?
Do you want more people to find your Unternehmen through search engines?
It can be tough to know what words people actually search for.
This makes it hard to get your content seen.
But what if there were a way to find exactly what your audience is looking for?
Good keyword research tools can help you do just that.
This article will show you the 9 best keyword research tools out there.
We’ll help you pick the right one to boost your SEO success in 2025!
What Are the Best Keyword Research Tools?
Finding the right keywords is crucial for your website to appear in search results.
But with so many tools out there, how do you pick the best one?
Wir haben die harte Arbeit für Sie erledigt.
Here’s our list of the top 9 tools to help you succeed.
1. Semrush (⭐️4.50)
Semrush is like a Swiss Army knife for SEO.
It helps you find keywords, check out what your competitors are doing, and even audit your website for problems.
It’s great for getting a full picture of your online marketing.
Erschließen Sie sein Potenzial mit unserem Semrush-Anleitung.
Wichtigste Vorteile
- Eine sehr breite Palette von Marketinginstrumenten.
- Bietet eine hervorragende Wettbewerbsanalyse.
- Bietet einen ganzheitlichen Ansatz für SEO.
- Umfassende Keyword-Recherche.
- Detaillierte Funktionen zur Standortprüfung.
Preisgestaltung
Alle Pläne werden jährlich abgerechnet.
- Pro Plan ($117,33/Monat): Konkurrenzanalyse, Keyword-Recherche und Website-Audit.
- Guru-Plan ($208,33/Monat): Content Marketing Toolkit und historische Daten.
- Geschäftsplan ($416,66/Monat): Share of Voice, erweiterte Limits, API-Zugang, PLA und Analysen.
Profis
Nachteile
2. Surfer SEO (⭐️4.25)
Surfer SEO helps you write content that Google will love.
It analyzes what’s already ranking high and tells you what keywords to use.
It also suggests how long your content should be.
Erschließen Sie sein Potenzial mit unserem Surfer-SEO-Anleitung.
Wichtigste Vorteile
- Konzentriert sich auf On-Page-SEO.
- Bietet Inhaltsvorschläge in Echtzeit.
- Bietet datengestützte Empfehlungen.
- Content Editor für die Live-Optimierung.
- Audit-Tool für bestehende Inhalte.
Preisgestaltung
Alle Pläne sind jährlich abgerechnet.
- Wesentlich: $79/Monat
- Maßstab: $175/Monat
- Unternehmen: Kontaktieren Sie sie für die Preisgestaltung.
Profis
Nachteile
3. Ahrefs (⭐️4.00)
Ahrefs is super strong when it comes to checking out backlinks.
It helps you find what keywords your audience is searching for.
You can also see what content is doing well for others.
Erschließen Sie sein Potenzial mit unserem Ahrefs-Anleitung.
Wichtigste Vorteile
- Branchenführende Backlink-Daten.
- Der zweitaktivste Web-Crawler nach Google.
- Bietet tiefe Einblicke in die Wettbewerber.
- Site Explorer für die Wettbewerbsanalyse.
- Keyword Explorer mit Traffic-Werten.
Preisgestaltung
Alle Pläne werden jährlich abgerechnet.
- Leicht: $108/Monat. Sie erhalten 5 Projekte und 750 verfolgte Keywords. Dies ist für kleine Unternehmen.
- Standard: $208/Monat. Sie erhalten 20 Projekte und 2.000 verfolgte Keywords. Dies ist ideal für wachsende Websites.
- Fortgeschrittene: $374/Monat. Dieser Plan bietet 50 Projekte und 5.000 verfolgte Schlüsselwörter. Er ist für größere Teams gedacht.
Profis
Nachteile
4. Ubersuggest (⭐️3.75)
Ubersuggest is a good tool for getting new keyword ideas.
It shows you how many people search for a term and how hard it might be to rank.
It’s pretty easy to use, even for beginners.
Entdecke sein Potenzial mit unserem Ubersuggest-Tutorial.
Wichtigste Vorteile
- Sehr benutzerfreundliche Schnittstelle.
- Einmalige Zahlungsmöglichkeiten sind verfügbar.
- Bietet umfassende Stichwortdaten.
- Zuverlässige Keyword-Recherche.
- Website-Audit für schnelle Korrekturen.
Preisgestaltung
- Einzelperson ($120/Lebenszeit)
- Business ($200/Lebenslang)
- Unternehmen ($400/Lebenslang)
Profis
Nachteile
5. Moz (⭐️3.75)
Moz helps you explore keywords and see how hard it is to rank for them.
It also shows you what words your site already ranks for.
Plus, it gives you tips to make your content better.
Schöpfen Sie sein Potenzial mit unserem Moz-Tutorial aus.
Unsere Meinung
Steigern Sie Ihr SEO! Über 500.000 Vermarkter vertrauen Moz. Nutzer wie Tinuiti konnten ihre Keyword-Rankings um 1.143% steigern. Bereit für Moz verwenden wie ein Experte? Klicken Sie hier, um Ihr SEO noch heute zu verbessern!
Wichtigste Vorteile
- Branchenübliche Domain Authority.
- Starker Fokus auf Link-Analyse.
- Bietet detaillierte Berichte über das Crawlen von Websites.
- Keyword Explorer für Einblicke.
- Link Explorer für Backlink-Daten.
Preisgestaltung
Alle Pläne werden jährlich abgerechnet.
- Starter ($39/Monat)
- Standard ($79/Monat)
- Mittel ($143/Monat)
- Groß ($239/Monat)
Profis
Nachteile
6. Content Raptor (⭐️3.50)
Content Raptor helps you make your existing content better for SEO.
It gives you tips on what to add to your articles.
It also connects with Google Search Console for real-time insights.
Erschließen Sie sein Potenzial mit unserem Anleitung zu Content Raptor.
Wichtigste Vorteile
- Hervorragend geeignet für die Optimierung von Inhalten.
- Integriert mit Google Search Console.
- Liefert eine eindeutige Bewertung der Abdeckung der Entität.
- Motor für die Optimierung von Inhalten.
- Tägliche Verfolgung des Keyword-Ranks.
Preisgestaltung
- Frei ($0)
- Pro ($47/Monat)
- Enterprise (Kontaktieren Sie sie für individuelle Preise)
Profis
Nachteile
7. SE Ranking (⭐️3.50)
SE Ranking is an all-in-one SEO tool.
It helps you track your keyword rankings and see what your competitors are up to.
It’s also great for checking your backlinks and making sure your website is healthy.
Erschließen Sie sein Potenzial mit unserem SE-Ranking-Tutorial.
Wichtigste Vorteile
- Präzise Verfolgung des Keyword-Ranks.
- Starke Merkmale der Wettbewerbsforschung.
- Bietet White-Label-Berichterstattung.
- Umfassende Website-Audits.
- Backlink-Überwachung und -Analyse.
Preisgestaltung
SE Ranking bietet eine Vielzahl von Preisplänen, die Ihren Bedürfnissen und Ihrem Budget entsprechen (Jährlich abgerechnet)
- Wesentlich: $52.00/Monat. 1 Managerplatz, 5 Projekte, Rangverfolger.
- Pro: $95.20/Monat. 3 Managerplätze, 30 Projekte, On-Page- und SERP-Analyse, Share of Voice-Metrik.
- Geschäftlich: $207.20/Monat. 5 Managerplätze, unbegrenzte Projekte, Maximierung der Datenreichweite, Teamtraining, Dateneinblicke.
Profis
Nachteile
8. Ranktracker (⭐️3.50)
Ranktracker focuses on showing you where your website ranks in search results.
You can track your keywords over time and see how your competitors are doing.
It’s good for seeing your progress.
Schöpfen Sie sein Potenzial mit unserem Ranktracker-Tutorial aus.
Wichtigste Vorteile
- Präzise Verfolgung der Schlüsselwortposition.
- Überwacht 43K+ Städte für lokale SEO.
- Bietet AI-vorgeschlagene Schlüsselwörter.
- Tägliche Aktualisierung des Keyword-Rankings.
- Verfolgung von SERP-Funktionen (Snippets, Videos).
Preisgestaltung
Alle Pläne werden jährlich abgerechnet.
- Starter: $14.00/Monat
- Doppelte Daten: $34.41/Monat
- Vierfache Daten: $63.58/Monat
- Hex-Daten: $121.91/Monat
Profis
Nachteile
9. Raven Tools (⭐️3.25)
Raven Tools is an all-around marketing platform.
It helps with SEO audits, tracking rankings, and finding keywords.
It can also help you keep an eye on your competitors and manage social media.
Unlock its potential with our Raven Tools tutorial.
Wichtigste Vorteile
- Strong focus on customizable reports.
- Integrates many marketing channels.
- Offers a real-time social stream.
- SEO auditing and analysis.
- Backlink analysis (Majestic data).
Preisgestaltung
- Small Biz ($39/month)
- Start ($79/month)
- Grow ($139/month)
- Thrive ($249/month)
- Lead ($399/month)
Profis
Nachteile
What to Look for When Choosing a Keyword Research Tool?
- Accurate Search Volume: Shows how many people search each month.
- Keyword Difficulty Score: Tells you how tough it is to rank.
- Search Intent Analysis: Helps understand why people search for specific terms.
- Competitor Insights: Reveals keywords your rivals are using.
- Long-Tail Keyword Ideas: Find less competitive, specific phrases.
- SERP Features Data: Shows if featured snippets are possible.
- Filtering Options: Easily narrow down your results.
- Benutzerfreundliches Interface: The tool features a clear & intuitive interface, making it very easy to navigate and understand.
- Kosten-Nutzen-Verhältnis: Fits your budget, whether you’re looking for free or paid options.
- Regular Data Updates: Ensures you’re working with current information.
How Can Keyword Research Tools Boost Your SEO?
Keyword research tools are your secret weapon for getting more people to visit your website.
They help you find great keyword suggestions and related keywords that real people are searching for.
This means you can create content that truly matches what your audience wants.
These seo tools show you important key metrics like monthly search volume.
This tells you how many times a month people search for a certain phrase.
By finding target keywords with good search volume and lower competition, you can improve your website’s chances of ranking higher.
Tools like a keyword explorer tool or a free keyword tool can help you generate keyword ideas.
Even for google ads campaigns, understanding keyword research data is key.
This helps you build a strong keyword strategy, whether you use a free keyword tool or a paid one, and even if you link your google ads account.
Einkaufsführer
We wanted to find the best tools out there. Here’s how we looked at each one:
Bei unserer Suche nach dem besten Produkt haben wir diese Faktoren berücksichtigt:
- Preisgestaltung: How much did each product cost, including details on any free keyword research tool options or free plan limitations.
- Merkmale: What were the best features of each platform oder software? We looked at how well they generated keyword suggestions, provided related keywords, offered a keyword magic tool, connected to google keyword planner or the google ads platform für paid search campaigns, provided keyword search volume und exact search volumes, helped identify keyword opportunities, allowed for building a keyword list, showed search volume data, supported organic keyword research, included serp analysis, found long tail keyword variations, assessed keyword competition, helped identify seed keyword options, showed average monthly searches, allowed unlimited searches, and assisted with more in depth research für content marketing und paid search. We also checked for keyword data, key metrics, and how they handled high volume keywords, niche keywords, relevant keywords, and the most relevant keywords.
- Negativ: What was missing or difficult to use in each product?
- Support or refund: Do they offer a community, support, or refund policy? We also considered how well they helped analyze Wettbewerber Rang und group keywords, and if they provided insights into transactional keywords for a broader seo strategy for a given keyword oder website url. We also checked for integration with google trends.
Einpacken
So, there you have it! We’ve talked about the top 9 best keyword research tools out there.
We also looked at what makes a good tool and how they can help your SEO.
These tools offer important keyword metrics and access to the largest keyword database to help you.
You can even find options for free searches to get started.
Understanding which keywords have high search volume is key to getting more eyes on your content.
We’ve gone through all the details to help you make a smart choice.
Our goal is to help you get more visitors to your site and grow your online presence.
Trust our guide to help you pick the perfect tool for your needs.
Häufig gestellte Fragen
What is keyword research?
Keyword research is finding words and phrases people type into search engines. It helps you understand what the audience wants. This way, you can create content that appears when they search, attracting more visitors to your website.
Why is keyword research important for SEO?
It’s extremely important for SEO because it enables you to target the right audience. By knowing what people search for, you can make content that answers their questions. This allows the website to rank higher in search results, driving more organic traffic.
How do I choose the best keyword research tool?
Look for tools that show accurate search volume and keyword difficulty. Additionally, verify if they provide competitor insights and assistance with long-tail keywords. A user-friendly interface and a good support system are also key factors to consider.
Can I do keyword research for free?
Yes, you can start with some free tools like Google Keyword Planner. While paid tools offer more in-depth data and features, free options are great for beginners. They help you get a basic understanding of keywords and start your SEO journey.
How often should I do keyword research?
Keyword research isn’t a one-time thing. Search trends change, so it’s essential to revisit your keywords regularly. Doing it every few months or when planning new content helps you stay updated and maintain a strong SEO.