Ever feel like you’re juggling too many tools to keep track of customers?
Maybe you’re trying to determine if ActiveCampaign vs Capsule CRM is the right choice for your business.
Imagine missing out on sales because you couldn’t keep up with leads.
We’ll look at the key differences between ActiveCampaign vs Capsule CRM and help you find the best fit.
Let’s get you set up with a system that makes your life easier.
Überblick
We’ve put ActiveCampaign and Capsule CRM through their paces—our team dove deep, testing features, workflows, and user experience.
We wanted to see firsthand how they stack up for real-world business needs, leading to this clear comparison.
Unlock the power of an all-in-one marketing platform. So, check it out now!
Preise: It has a 7-day free Trial. Paid plan starts at $15/month
Hauptmerkmale:
- E-Mail-Marketing
- Marketing-Automatisierung
- CRM
Join over 10,000 businesses already using Capsule CRM. Boost your sales by up to 29% and improve customer retention by 47% – start your free trial today!
Preise: Es gibt einen kostenlosen Plan. Der kostenpflichtige Plan beginnt bei 18 $/Monat
Hauptmerkmale:
- Kontaktverwaltung
- Management der Vertriebs-Pipeline
- Project Boards
Was ist ActiveCampaign?
ActiveCampaign? It’s a powerhouse. Think marketing automation, email, and CRM all in one spot.
Do you want to automate your sales? This tool can help.
It also enables you to keep track of customers and makes your marketing smarter.
Entdecken Sie auch unsere beliebtesten ActiveCampaign-Alternativen…
Unsere Meinung
ActiveCampaign ist eine ausgezeichnete Wahl für Unternehmen, die das wahre Potenzial von E-Mail-Marketing und Automatisierung nutzen möchten. Aufgrund seiner Komplexität ist es jedoch möglicherweise nicht die beste Wahl für Anfänger.
Hauptvorteile
- Erweiterte Automatisierung: Erstellen Sie komplexe Workflows, um Leads zu pflegen und Aufgaben zu automatisieren.
- Kraftpaket für E-Mail-Marketing: Senden Sie ansprechende und effektive E-Mail-Kampagnen.
- Eingebaut CRM: Verwalten Sie Kontakte und verfolgen Sie Interaktionen.
- Segmentierung und Personalisierung: Sprechen Sie bestimmte Kontaktgruppen mit personalisierten Nachrichten an.
Preise
- Anlasser: $15/Monat.
- Plus: $49/Monat.
- Pro: $79/Monat.
- Unternehmen: $145/Monat.
Pros
Nachteile
What is Capsule CRM?
Kapsel CRM is more straightforward. It’s built for contact management. Do you want to track sales?
It does that, too. It’s a good choice for small teams and keeps customer information organized.
Entdecken Sie auch unsere beliebtesten Capsule CRM alternatives…
Unsere Meinung
Es überzeugt durch seine Einfachheit und Benutzerfreundlichkeit, insbesondere für kleine Unternehmen, die gerade erst mit einem CRM beginnen. Es unterstützt Sie bei der effektiven Verwaltung von Kontakten und Verkäufen, ohne Sie zu überfordern. Es fehlen jedoch möglicherweise einige der erweiterten Funktionen, die größere oder wachsende Unternehmen benötigen, und die Berichtsoptionen sind nicht so umfangreich wie bei einigen Wettbewerbern.
Hauptvorteile
- Einfache Kontaktverwaltung.
- Einfache Verfolgung der Vertriebspipeline.
- Lässt sich in viele Apps integrieren.
- Anpassbare Felder verfügbar.
- Mobile App für den Zugriff unterwegs.
Preise
- Anlasser: 18 $/Benutzer/Monat.
- Wachstum: 36 $/Benutzer/Monat.
- Fortschrittlich: 54 $/Benutzer/Monat.
- Ultimativ: 72 $/Benutzer/Monat.
Pros
Nachteile
Funktionsvergleich
Now we look closely at the core features.
We compare ActiveCampaign’s focus on deep, intelligent marketing Automatisierung with Capsule CRM’s focus on a highly user-friendly sales process to find your perfect crm.
1. Marketing and Sales Automation
- ActiveCampaign: This is a must-have platform for powerful marketing and sales automation. You can build automations based on purchase history, site visits, and conditional content. It is the ideal CRM solution for the advanced user.
- Kapsel-CRM: Kapsel-CRM focuses on workflow automations for the sales cycle itself. It can automate tasks and trigger follow-up email reminders. It is simple but offers limited features compared to ActiveCampaign marketing automation.
2. CRM Core Functionality
- ActiveCampaign: Includes a built-in crm that is part of the larger digital marketing platform. It provides lead management and account management, but requires an add-on for enhanced deal tracking.
- Kapsel-CRM: Kapsel-CRM‘s core features are its robust contact management system. It’s excellent for keeping track of customer Daten and customer interactions and adding add notes. Users often praise its reliability in this area.
3. Pricing Model and Scalability
- ActiveCampaign: ActiveCampaign‘s pricing scales dramatically with the number of contacts you have, which impacts the overall capsule crm cost comparison. Advanced features are locked behind higher-tiered plans.
- Kapsel-CRM: Kapsel-CRM cost is typically billed per user per month and is predictable. It offers a free version for up to two users and scales with multiple sales pipelines and project boards on its paid plans.
4. Email Marketing & Newsletter Tool
- ActiveCampaign: The platform offers strong email marketing services and an advanced email Baumeister. It supports sophisticated email campaigns, dynamic content, and RSS-triggered campaigns, giving it a strong edge. ActiveCampaign‘s deliverability is a key advantage.
- Kapsel-CRM: Kapsel-CRM’s strength is in sales and marketing integration via its transpond integration for email marketing automation. It has email templates but is not designed for the complex, high-volume marketing needed by big businesses.
5. Sales Pipeline Management
- ActiveCampaign: Provides sales pipelines that integrate directly with its ActiveCampaign crm. This allows automations to fire based on deal stage changes, helping sales engagement.
- Kapsel-CRM: Reviewers often note that Capsule CRM excels in sales opportunities and visual pipeline management. You can create pipelines for different business processes on higher tiers, making it a great tool for sales teams.
6. Customization and Data Flexibility
- ActiveCampaign: Supports custom fields and can handle custom objects on its enterprise plan. This makes it the better crm software choice for those needing specialized customer data tracking and new features.
- Kapsel-CRM: Offers plenty of custom fields and allows for customization of the sales process. It keeps the interface clean, but its customization is less powerful than ActiveCampaign alternatives for deep database modification.
7. Support and Advanced Security
- ActiveCampaign: Provides a dedicated account team on its highest tiers. It has comprehensive Sicherheit features and is ActiveCampaign gdpr compliant, but hipaa support is not a core feature.
- Kapsel-CRM: Users frequently praise the support team in a Capsule CRM review. They offer single sign on and strong data privacy framework compliance, and their documentation is solid.
8. Integrations and Ecosystem
- ActiveCampaign: Offers a huge number of native integrations (over 900) and add-ons, including Microsoft Dynamics. It’s the go-to for a marketer who uses many other solutions.
- Kapsel-CRM: Integrates strongly with Google Workspace and Buchhaltung software. It uses simple integrations to machen an easy capsule account fit well into existing workflows.
9. Berichterstattung und Analytik
- ActiveCampaign: Offers detailed custom reports and predictive analytics to generate reports on the entire customer experience. It lets the more advanced user end automation based on key metrics.
- Kapsel-CRM: Includes Berichterstattung features and basic reporting tools that focus on deal health and activity. It is not as deep for digital marketing or revenue attribution as ActiveCampaign.
Worauf ist bei der Auswahl eines CRM zu achten?
- Focus on key features that drive lead generation, not just contact records. Does the crm system offer more advanced features like lead scoring and advanced segmentation?
- Consider the simplicity versus power trade-off. Capsule CRM is perfect for Kleinunternehmen simplicity, while ActiveCampaign offers the deep activecampaign features needed by the more advanced user.
- Check the total value of the paid plan. Look past the monthly price and see what is excluded, like ads activecampaign, or if you need an add on for sms add ons to send sms and Text messages.
- Examine the ecosystem. Do you need a deep integration with g suite or more broad other integrations offered by other crms? Look for premium integrations and a seamless full integration across all the features.
- Check support and stability. Does the crm platform offer phone support or a dedicated account team? Read a recent activecampaign review to see if the provider is currently busy redesigning the platform or if the tool is activecampaign legit.
- Security and compliance are crucial. Is the crm system suitable for non profits? Check for features like transactional emails and look for reassurance regarding data handling.
- The user experience matters for your other team members. Does the interface give you a clear one dashboard view of the sales process, or does it require constant jumping between different crm solutions?
- Look at the total content and delivery tools, such as the ability to build landing pages and utilize pre built templates for marketing campaigns. Also check if the crm providers offer content assists.
- Assess the bundled services like a help desk and project management features, as these can save you from buying separate tools.
- Understand pricing complexity. Compare the total cost when billed annually versus monthly across the paid tiers. See if you can pay annually for a discount.
- Finally, ask yourself, “Would I recommend activecampaign or decide to use capsule?” The best crm software is the one your team adopts easily.
Endgültiges Urteil
So, which one wins? For most businesses, ActiveCampaign is the clear winner.
It’s got the tools you need to grow. Sure, it costs more.
But you get powerful automation and email features. Capsule CRM is suitable for simple contact management.
But if you want to boost sales, ActiveCampaign is the way to go.
We’ve tested both, and we know what works. Trust us: ActiveCampaign offers more value for your money.
Plus, the advanced reporting helps you see what’s working and what’s not.
That’s key to making wise decisions.
If you’re serious about growing your business, ActiveCampaign is the tool that will get you there.
More of ActiveCampaign
Here’s a comparison of ActiveCampaign with its alternatives:
- ActiveCampaign vs Pipedrive: ActiveCampaign excels in marketing automation and lead nurturing with integrated CRM. Pipedrive, however, is a sales-centric CRM that emphasizes visual pipeline management and efficient deal tracking.
- ActiveCampaign vs GoHighLevel: GoHighLevel is an all-in-one platform for marketing agency users, with strong white-labeling and unlimited accounts.
- ActiveCampaign vs Keap: ActiveCampaign offers robust marketing automation and email capabilities. Gekauft is tailored for small businesses, blending CRM with sales and email for an integrated approach.
- ActiveCampaign vs HubSpot: ActiveCampaign is a leader in email marketing automation and customer engagement. HubSpot provides a more comprehensive, all-in-one platform covering marketing, sales, service, and content management.
- ActiveCampaign vs ClickFunnels: ActiveCampaign is ideal for email marketing automation and lead nurturing within a CRM context. ClickFunnels specializes in building sales funnels and landing pages for direct conversions.
- ActiveCampaign vs Folk: ActiveCampaign is known for sophisticated marketing automation and detailed customer segmentation. Folk offers a simpler, collaborative CRM for contact management, email campaigns, and basic sales pipelines.
- ActiveCampaign vs Instantly: ActiveCampaign delivers advanced marketing automation and a comprehensive CRM. Instantly focuses more on Kalte E-Mail outreach and lead finding with basic CRM features for simplified sales.
- ActiveCampaign vs ClickUp: ActiveCampaign excels in marketing-specific automation and customer relationship management. ClickUp is a versatile work management platform that can be customized for CRM and emphasizes project management.
- ActiveCampaign vs Monday CRM: ActiveCampaign provides powerful marketing automation and email campaigns with strong CRM integration. Monday CRM emphasizes visual collaboration and customizable boards for lead and deal management.
- ActiveCampaign vs Capsule: ActiveCampaign offers robust email marketing and advanced automation for sales and customer journeys. Kapsel CRM provides straightforward contact management and sales pipeline features, ideal for basic CRM needs.
- ActiveCampaign vs Insightly: ActiveCampaign focuses on deep marketing and sales automation with lead scoring and tracking. Insightly combines CRM with project management, suiting teams needing both sales and project delivery.
- ActiveCampaign vs Freshsales CRM: ActiveCampaign provides comprehensive marketing automation and email with integrated CRM functionalities. Freshsales CRM focuses on sales management and streamlining sales processes with AI-powered insights.
- ActiveCampaign vs Salesforce: ActiveCampaign specializes in marketing automation and email engagement for small to medium businesses. Salesforce is an extensive, scalable CRM platform for large enterprises, covering sales, service, and marketing.
- ActiveCampaign vs Zendesk: ActiveCampaign focuses on email marketing, sales automation, and customer experience management. Zendesk primarily provides customer service and support tools, including ticketing systems and help desks.
More of Capsule CRM
Here’s a brief comparison of Capsule CRM with these software solutions:
- Capsule CRM vs Pipedrive: Capsule CRM offers a simple solution for managing contacts and sales, whereas Pipedrive is a visually driven sales pipeline management tool.
- Capsule CRM vs GoHighLevel: Capsule is easy to use. It helps you manage your contacts and sales process. It is great for keeping things simple and organized. GoHighLevel is a much bigger tool. It has many tools for marketing and sales.
- Capsule CRM vs Keap: Capsule CRM focuses on simplicity and affordability for contact and sales tracking; Keap offers extensive marketing and sales automation features, often at a higher cost.
- Capsule CRM vs ActiveCampaign: Capsule CRM offers solid contact and pipeline management, while ActiveCampaign delivers powerful marketing automation, email campaigns, and advanced segmentation.
- Capsule CRM vs Hubspot: Capsule CRM is a user-friendly, affordable CRM for managing customer interactions; HubSpot provides a vast suite of marketing, sales, and service tools, with free and scalable paid options.
- Capsule CRM vs Clickfunnels: Capsule CRM is a tool for managing customer relationships; ClickFunnels specializes in building sales funnels and optimizing conversion processes.
- Capsule CRM vs Folk: Capsule CRM is a simple contact management solution, whereas Folk emphasizes collaborative contact organization and enrichment with modern features.
- Capsule CRM vs Instantly: Capsule CRM focuses on general contact and sales management; Instantly is tailored for automated cold email outreach and sales engagement.
- Capsule CRM vs Clickup: Capsule CRM is a dedicated CRM solution, while ClickUp is a versatile work management platform that includes CRM functionalities alongside project and task management.
- Capsule CRM vs Monday CRM: Capsule CRM offers simple contact and sales pipeline management; Monday CRM provides highly customizable visual workflows and extensive team collaboration features.
- Capsule CRM vs Insightly: Capsule CRM focuses on ease of use and contact tracking, while Insightly offers a more comprehensive CRM with advanced project management features.
- Capsule CRM vs Freshsales CRM: Capsule CRM prioritizes simplicity in sales and contact management, while Freshsales CRM offers a more robust sales platform with AI-powered insights and advanced analytics.
- Capsule CRM vs Salesforce: Capsule CRM is ideal for small to medium businesses seeking a simple, affordable CRM; Salesforce is an enterprise-grade CRM with extensive customization and scalability for large organizations.
- Capsule CRM vs Zendesk: Capsule CRM focuses on sales and customer relationship management, while Zendesk is primarily a customer service platform that excels in ticketing and support solutions.
Häufig Gestellte Fragen
Is ActiveCampaign better than Capsule CRM for small businesses?
Yes, while Capsule CRM is more straightforward, ActiveCampaign offers more substantial automation and email marketing. For growing businesses, ActiveCampaign’s features justify the higher cost. Consider your needs and budget.
Does Capsule CRM offer a free trial?
Yes, Capsule CRM offers a free trial that allows you to test its features before committing. They also have a free plan with limited features for tiny teams.
How does ActiveCampaign’s pricing compare to HubSpot?
ActiveCampaign starts at $29 per month, while HubSpot’s pricing is significantly higher, especially for advanced features. Both offer a free trial to test their platforms.
Can I use ActiveCampaign for email marketing if I’m already using Mailchimp?
Yes, ActiveCampaign is a strong alternative. It offers more advanced automation and segmentation than Mailchimp, making it better for complex campaigns.
Which CRM is easier to learn, ActiveCampaign or Capsule CRM?
Capsule CRM is generally easier to learn due to its more straightforward interface and focus on contact management. ActiveCampaign has a steeper learning curve but offers more robust features.
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