SocialPilot مقابل Hootsuite: أيهما أفضل في 2025

هل تشعر بالإرهاق من كثرة المنشورات والمنصات والجدولة التي لا تنتهي؟

أنت لست وحدك! هنا حيث وسائل التواصل الاجتماعي تنقض أدوات الإدارة لإنقاذ الموقف.

اثنان من أكبر الأسماء في اللعبة هما SocialPilot و Hootsuite.

في هذه المفاضلة بين SocialPilot و Hootsuite، سنقوم بتحليل الميزات الرئيسية وأسعارهما وتجربة المستخدم لمساعدتك في اختيار الأداة المثالية لاحتياجاتك.

SocialPilot مقابل Hootsuite: نظرة عامة

لإعطائك مقارنة أكثر دقة، أمضينا أسابيع في اختبار كل من SocialPilot و Hootsuite.

لقد تعمقنا في ميزاتهم، واستكشفنا خطط التسعير الخاصة بهم، بل وأنشأنا منشورات وجدولناها عبر العديد من منصات التواصل الاجتماعي.

والآن، دعنا نرى كيف تتراكم!

ما هو SocialPilot؟

هل تمنيت يومًا أن تتمكن من إدارة جميع وسائل التواصل الاجتماعي الخاصة بك في مكان واحد؟

وهذا بالضبط ما يساعدك SocialPilot على القيام به.

إنها أداة مفيدة للغاية لجدولة المنشورات، والتحقق من تحليلاتك، والتفاعل مع جمهورك عبر منصات مختلفة.

فكّر في فيسبوك وتويتر وإنستجرام ولينكد إن - سمِّ ما شئت، وستجد أن SocialPilot قد غطّى كل شيء.

استكشف أيضاً بدائل SocialPilot الاجتماعية...

ما هو Hootsuite؟

هل سمعت عن Hootsuite؟ إنها صفقة كبيرة نوعاً ما في عالم وسائل التواصل الاجتماعي.

اعتبره بمثابة مركز قيادتك لكل ما يتعلق بالتواصل الاجتماعي. يمكنك جدولة المنشورات، ومتابعة ما يقوله الناس عنك، وحتى إدارة إعلاناتك.

إنها أداة قوية، خاصةً إذا كنت جاداً في لعبتك على وسائل التواصل الاجتماعي.

استكشف أيضاً بدائل Hootsuite...

مقارنة الميزات

قد يكون التنقل في عالم أدوات إدارة وسائل التواصل الاجتماعي أمراً معقداً.

ستساعد هذه المقارنة بين SocialPilot و Hootsuite الشركات الصغيرة والمتوسطة، ووكالات التسويق، والشركات الأخرى على تحديد أفضل ما يناسب احتياجات التسويق الرقمي.

1. الحسابات الاجتماعية ودعم الشبكة

• سوشيال بايلوت مجموعة وسائط اجتماعية قوية تدعم مجموعة كبيرة من شبكات التواصل الاجتماعي الرئيسية، بما في ذلك صفحات فيسبوك وتويتر ولينكد إن وإنستجرام وبنتريست وجوجل الأعمال التجارية الملف الشخصي. إنه حل موصى به للغاية لإدارة الحسابات الاجتماعية المتعددة والملفات الشخصية المتعددة لوسائل التواصل الاجتماعي.
• Hootsuite: واحدة من أكثر منصات إدارة وسائل التواصل الاجتماعي رسوخاً. يدعم Hootsuite مجموعة واسعة من قنوات التواصل الاجتماعي وحسابات وسائل التواصل الاجتماعي المختلفة، بما في ذلك دليل تطبيق Hootsuite الفريد الذي يسمح بالتكامل مع العديد من المنصات الأخرى، بما في ذلك يوتيوب القنوات.

2. واجهة المستخدم وتجربة المستخدم

• سوشيال بايلوت يشتهر SocialPilot بواجهته البسيطة وسهلة الاستخدام. توفر لوحة تحكم Socialpilot الاجتماعية سير عمل نظيف وفعال، مما يجعلها أداة رائعة للعملاء الجدد والفرق الصغيرة للبقاء منظمين وإدارة تواجدهم على وسائل التواصل الاجتماعي دون منحنى تعليمي حاد.
• Hootsuite: تمتلك Hootsuite لوحة تحكم شاملة للوسائط الاجتماعية يمكن تخصيصها بتدفقات متعددة. وعلى الرغم من أنه يقدم لوحة تحكم قوية للوسائط الاجتماعية، إلا أن بعض مراجعات hootsuite تشير إلى أن العدد الهائل من الخصائص قد يجعل واجهة المستخدم تبدو معقدة للمستخدمين الجدد.

3. الجدولة والنشر

• سوشيال بايلوت يتفوق في الجدولة الجماعية. الميزة الرئيسية هي القدرة على جدولة المنشورات لعدة منصات في وقت واحد. ميزة التعليق الأول هي أيضًا أداة قيّمة لـ Instagram. إنها ميزة رائعة للوكالات والعلامات التجارية متعددة المواقع التي تحتاج إلى توفير الوقت وإدارة عدد كبير من المنشورات المجدولة.
• Hootsuite: Offers robust scheduling with a comprehensive social media calendar. Users can publish posts and schedule content with a great tool that can publish immediately or at optimal times. The platform’s features make posting easy across all your social network accounts.

4. Collaboration & Team Management

• سوشيال بايلوت This platform offers advanced features and is a powerful social media suite for agencies. It provides a professional plan and other plans with team management capabilities. A key benefit is the ability for clients and agencies to collaborate seamlessly with the tool’s built-in features.
• Hootsuite: The Hootsuite professional plan, team plan, and enterprise plan are built for social media teams of all sizes. The platform offers excellent team management, with the ability to assign tasks to a specific team member and approve content. Real-time collaboration is a core feature of Hootsuite.

5. Analytics & Reporting

• سوشيال بايلوت Provides great analytics and a comprehensive overview of post performance and engagement. The socialpilot offers detailed البيانات, including information on the best posts. This is a valuable tool for businesses to measure their social strategy and demonstrate ROI to clients.
• Hootsuite: Hootsuite analytics is a key strength. Hootsuite’s analytics feature provides deep insights into your social media performance across multiple social networks. Users can create customized reports and access reports with advanced analytics to track social media efforts and customer feedback.

6. Social Inbox & Engagement

• سوشيال بايلوت A social صندوق الوارد is included, allowing a social media manager to manage messages, comments, and other forms of engagement from customers in one central location. This helps businesses maintain a strong social media presence and respond promptly.
• Hootsuite: Hootsuite also has a social inbox that aggregates direct messages, mentions, and comments from various social channels. Hootsuite stands out with its social listening capabilities, a key feature for monitoring brand mentions and managing conversations on multiple accounts.

7. Content Creation & Curation

• سوشيال بايلوت Features an ai assistant to help with content creation and a canva integration for design. The content library is also a great feature for storing curated content and relevant content, ensuring you can reuse your best content to save time.
• Hootsuite: Offers a variety of content creation tools within its dashboard. While it has its own tools, its extensive Hootsuite app directory provides access to many other tools and integrations, giving users a wide range of options for their content creation process.

8. Integrations & App Directory

• سوشيال بايلوت Integrates with a range of other tools to enhance its functionality. While it may not have as many integrations as Hootsuite, it provides a seamless connection to the most essential tools for a social media marketing strategy.
• Hootsuite: A major differentiator is the Hootsuite app directory, which allows users to connect to hundreds of other platforms and services. This makes Hootsuite a hub for all your digital marketing needs, going beyond just social media posts to include services like advertising, customer relationship management, and more.

9. Target Audience

• سوشيال بايلوت SocialPilot is highly recommended for small and medium businesses and marketing agencies who need a comprehensive, yet affordable, solution for managing multiple social media accounts. Its focus on bulk scheduling and value makes it a better value for these customers.
• Hootsuite: Due to its advanced features, scalability, and robust analytics, Hootsuite is often the preferred choice for larger businesses, enterprises, and big social media teams that need an all-in-one platform for complex social media efforts.

10. Pricing & Value

• سوشيال بايلوت Generally considered to be more budget-friendly. A professional plan is available, and many hootsuite alternatives and hootsuite reviews cite SocialPilot for its better value. A credit card is required for a trial.
• Hootsuite: Hootsuite pricing is on the higher end of the spectrum, reflecting its advanced features and scalability. A free version is available for a limited number of profiles, but a full-featured plan like Hootsuite professional or Hootsuite enterprise comes at a higher cost.

11. Support & Community

• سوشيال بايلوت A socialpilot review often highlights its responsive customer service. The ability to contact support and get a prompt response is a valuable service for clients and businesses.
• Hootsuite: Hootsuite has a comprehensive support system, including Hootsuite Academy for training and a vast knowledge base. Hootsuite customer service is a key selling point for larger companies, offering various support tiers.

What to Look For When Choosing a Social Media Tool?

• واجهة المستخدم: A hootsuite review might mention its comprehensive hootsuite dashboard, while a socialpilot review will highlight its ease of use. Choose the user interface that best suits your comfort level, especially if you’re a small team.
• الميزات الأساسية: Ensure the social platforms you need are supported. Look for robust features like the ability to publish content to Facebook pages, Google Business Profile, and Twitter. The platform should offer valuable features such as bulk scheduling for scheduled posts, and a first comment feature for Instagram stories.
• Analytics and Reporting: The platform you choose should offer social media analytics to help you find your best posts and measure the success of your social media efforts. Some platforms, like Hootsuite, offer more advanced analytics than others.
• Pricing and Value: Consider the cost and what you get for your money. Some services, like SocialPilot, are known for their great features and better value, making them a great tool for small businesses. Be sure to check if a credit card is required for a trial. Hootsuite launched different plans over time, so check the latest Hootsuite pricing.
• دعم العملاء: Look for a platform with reliable hootsuite support. You should be able to easily contact support if you run into an issue. A hootsuite review or a socialpilot review can give you insights into the level of support to expect.
• قابلية التوسع: Consider if the hootsuite platform or social pilot can grow with your business. The ability to manage multiple accounts is crucial as your business expands.
• عمليات التكامل: Check if the platform has integrations with web pages and other tools you use. The hootsuite app directory is a good example of this, as hootsuite’s features can be expanded to create a truly customized experience.
• Workflow: How a hootsuite team works might be different from another platform. Make sure the workflow for posting and team collaboration fits your industry and business needs.

الحكم النهائي (اختيارنا)

So, which tool comes out on top? It’s a close call, but for us, SocialPilot takes the crown.

Why? It’s super affordable, has a user-friendly interface, and makes social media publishing a breeze. Plus, their support team is awesome!

While Hootsuite has some cool features like in-depth analytics and social listening, it’s just a bit too pricey for most.

Ultimately, the best tool for you depends on your needs and budget.

But if you’re looking for an affordable, easy-to-use tool that gets the job done, we definitely recommend giving SocialPilot a try.

Don’t forget, you can always test it out with their free trial!

Oh, and one more thing! SocialPilot has a handy feature that lets you import RSS feeds.

More of Socialpilot

• Socialpilot vs Sprout Social: Socialpilot – more affordable scheduling. Sprout – advanced analytics, listening, إدارة علاقات العملاء.
• Socialpilot vs Metricool: Socialpilot – straightforward scheduling, good price. Metricool – strong, user-friendly analytics.
• Socialpilot vs Sendible: Socialpilot – good balance of features/price (agencies). Sendible – client management, comprehensive listening.
• Socialpilot vs Content Studio: Socialpilot – strong scheduling, team tools. Content Studio – content discovery, AI suggestions.
• Socialpilot vs Heropost: (Info limited – might specialize in visuals or unique pricing).
• Socialpilot vs Agorapulse: Socialpilot – robust scheduling, unified inbox. Agorapulse – strong engagement, comprehensive listening.
• Socialpilot vs Zoho Social: Socialpilot – wider platform integrations. Zoho Social – cost-effective (Zoho users).
• Socialpilot vs Buffer: Socialpilot – more features for the price. Buffer – simpler, basic scheduling.
• Socialpilot vs Sprinklr: Socialpilot – better for small/medium biz. Sprinklr – enterprise-level.
• Socialpilot vs Later: Socialpilot – broader platform support. Later – visual content (Instagram).
• Socialpilot vs Loomly: Socialpilot – strong scheduling/analytics. Loomly – content calendar, teamwork.
• Socialpilot vs Blaze: (Info limited – might be a feature or less common tool).

More of Hootsuite

• Hootsuite vs Sprout Social: Sprout Social’s standout feature is its robust project management and in-depth analytics for large teams.
• Hootsuite vs Metricool: Metricool’s standout feature is its focus on a more user-friendly interface and team collaboration.
• Hootsuite vs SocialPilot: SocialPilot’s standout feature is its comprehensive scheduling and valuable features for multi-location brands and agencies.
• Hootsuite vs Sendible: Sendible’s standout feature is its agency-focused design with custom dashboards and white-label reporting.
• Hootsuite vs Content Studio: Content Studio’s standout feature is its powerful content discovery and curation tools for creators.
• Hootsuite vs Heropost: Heropost’s standout feature is its AI writing assistant and ability to create branded short links.
• Hootsuite vs Agorapulse: Agorapulse’s standout feature is its unified social inbox and transparent, user-friendly approach to customer support.
• Hootsuite vs Zoho Social: Zoho Social’s standout feature is its SmartQ predictions for optimal scheduling and a highly user-friendly interface.
• Hootsuite vs Buffer: Buffer’s standout feature is its simplicity and ease of use, making it ideal for small businesses.
• Hootsuite vs Sprinklr: Sprinklr’s standout feature is its advanced social listening and deeper customer engagement capabilities for enterprises.
• Hootsuite vs Later: Later’s standout feature is its visual-first approach, especially for Instagram, with its visual planner and Linkin.bio.
• Hootsuite vs Loomly: Loomly’s standout feature is its daily post inspiration and a streamlined, collaborative content approval workflow.
• Hootsuite vs Blaze: Blaze’s standout feature is its AI-first approach, specializing in creating high-quality AI images and content.
• Hootsuite vs Planable: Planable’s standout feature is its focus on intuitive collaboration and an in-depth, visual content planning process.

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