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ActiveCampaign kontra Freshsales CRM — nie kupuj, dopóki tego nie przeczytasz

stworzyć przez | Last updated May 3, 2026

Zwycięzca
Logo ActiveCampaign
4.0
  • Zaawansowany marketing Automatyzacja
  • Ponad 900 szablonów automatyzacji
  • Ponad 950 dostępnych integracji
  • Wbudowany CRM + Punktacja potencjalnych klientów
  • Kampanie e-mailowe, SMS-owe i WhatsApp
  • GDPR Compliant + 14-Day Trial
  • Płatne plany od 15 USD/miesiąc
Wicemistrz
Freshsales CRM
4.0
  • Punktacja potencjalnych klientów Freddy'ego AI
  • 360-stopniowy widok klienta
  • Wbudowany telefon, czat i e-mail
  • Visual Kanban Pipeline
  • Free Plan + 21-Day Trial
  • Starts at $9/user/month
  • Płatne plany od 9 USD/użytkownika/miesiąc

⚡ Szybki werdykt:

  • Wycena: ActiveCampaign starts at $15/month vs Freshsales CRM at $9/user/month
  • Najlepiej dla: ActiveCampaign for marketing and sales automation teams; Freshsales CRM for sales-focused teams wanting a clean CRM with AI features
  • Kluczowa różnica: ActiveCampaign offers 950+ integrations and advanced email marketing automation; Freshsales CRM includes built-in phone, chat, and Freddy AI lead scoring
  • Nasz wybór: ActiveCampaign for most users — deeper marketing automation and more integrations for growing businesses
ActiveCampaign kontra Freshsales

ActiveCampaign vs Freshsales CRM both handle customer dane and sales pipelines.

But they are built for very different jobs.

ActiveCampaign leads with email marketing automation and multi-channel campaigns.

Freshsales CRM focuses on sales pipeline management with AI-powered deal insights.

W tym porównaniu omówimy oba narzędzia, tak abyś mógł wybrać to, które jest dla Ciebie odpowiednie.

Przegląd

This comparison covers pricing, features, ease of use, and integrations.

We also break down who each tool works best for in 2026.

Our sources include published documentation, official pricing pages, and user reviews.

ActiveCampaign has a Personal Experience block from our team’s hands-on time with the platform.

Freshsales CRM observations come from documentation, published specs, and G2 reviews.

Czym jest ActiveCampaign?

ActiveCampaign is a marketing and sales automation platform built for growing businesses.

It combines email marketing, CRM, and advanced automation in one place.

The platform uses AI agents to build campaigns and suggest audience segments.

It connects with over 950 apps including Shopify, Salesforcei WordPress.

Small and mid-sized businesses use it to automate lead nurturing and email campaigns.

Aktywna kampania

ActiveCampaign gives you email marketing, CRM, and automation under one roof. It’s built for businesses that want to personalize every customer touchpoint. Over 900 pre-built templates help you launch campaigns fast.

Cennik ActiveCampaign

Here’s what ActiveCampaign costs in 2026. Prices scale with your contact list size.

PlanCenaNajlepsze dla
Rozrusznik15 USD/miesiącSmall teams starting with email automation
Plus49 USD/miesiącGrowing businesses adding CRM and landing pages
Zawodowiec79 USD/miesiącTeams needing advanced automation and AI features
Przedsiębiorstwo145 USD/miesiącLarge businesses with custom raportowanie wymagania

Pricing verified May 2026.

Cennik ActiveCampaign

Bezpłatny okres próbny: Tak — 14 dni z dostępem do większości funkcji poziomu Professional. Karta kredytowa nie jest wymagana.

Gwarancja zwrotu pieniędzy: ActiveCampaign does not advertise a standard money-back guarantee. Check their terms before purchasing.

📌 Notatka: ActiveCampaign offers a 20% discount on yearly plans. The Starter plan limits automations to 5 actions per workflow. Higher plans unlock unlimited automation steps and advanced features.

⚠️ Ostrzeżenie: ActiveCampaign pricing increases based on the number of contacts. A large list on the Starter plan can push costs up quickly. Check the contact limit for each plan before committing.

Główne korzyści ActiveCampaign

Here’s what makes ActiveCampaign worth considering:

  • Kreator automatyzacji wizualnej: ActiveCampaign’s drag-and-drop builder lets you create multi-step workflows with conditional logic. No coding needed to build complex customer journeys.
  • Ponad 900 szablonów automatyzacji: Pre-built templates cover welcome series, cart abandonment, and follow-up email sequences. You can launch automations in minutes without starting from scratch.
  • Kampanie wielokanałowe: Uruchom pocztę e-mail, SMS-y, WhatsApp i media społecznościowe campaigns from a single dashboard. This keeps your messaging consistent across every channel.
  • Zaawansowana segmentacja: Group contacts by website visits, purchase history, location, or interaction history. This lets you send highly targeted emails to specific audience segments.
  • Wbudowany CRM: ActiveCampaign includes a CRM in all plans for tracking sales pipelines and scoring leads. It connects marketing and sales data in one place.
  • Wysoka dostarczalność: ActiveCampaign’s deliverability rates are consistently strong, helping your emails reach inboxes rather than spam folders.
  • Ponad 950 integracji: Connect with Shopify, Salesforce, WordPress, and Zapier. This makes it easy to plug ActiveCampaign into your existing tech stack.
Wprowadzenie do ActiveCampaign

Co zauważył nasz zespół

Nasz pisarz signed up for ActiveCampaign and spent time exploring the platform’s automation and email tools. Here’s what stood out from that hands-on time:

Informacje osobiste w ActiveCampaign

Zalety i wady ActiveCampaign

✅ Zalety
  • Best-in-class marketing automation with visual drag-and-drop builder
  • Over 900 pre-built automation templates for fast setup
  • Wbudowany CRM w każdym planie bez dodatkowych kosztów
  • GDPR compliant with strong email deliverability rates
  • Omnichannel support: email, SMS, WhatsApp, and social ads
❌ Wady
  • Plan startowy ogranicza automatyzację do 5 działań na przepływ pracy
  • Not ideal for users who only want a simple newsletter tool
  • Pricing scales up significantly as your contact list grows
  • Learning curve for more advanced automation features

Czym jest Freshsales CRM?

Freshsales CRM is a cloud-based customer relationship management tool from Freshworks.

It launched in 2016 as the second major product in the Freshworks suite.

The platform helps sales teams manage leads, track deals, and forecast revenue.

Freddy AI scores leads, predicts deal risks, and suggests next best actions.

It connects with other Freshworks products like Freshdesk and Freshmarketer out of the box.

Recenzja Freshsales Freshworks CRM – czy nadal jest dobry?

Freshsales CRM

Freshsales CRM brings sales, phone, email, and AI together in one platform. Freddy AI helps reps prioritize leads and close deals faster. A free plan is available for up to 3 users.

Cennik Freshsales CRM

Here’s what Freshsales CRM costs in 2026. Plans are priced per user per month.

PlanCenaNajlepsze dla
Wzrost9 USD/użytkownik/miesiącMałe zespoły rozpoczynające korzystanie z CRM
Zawodowiec39 USD/użytkownik/miesiącGrowing sales teams needing AI and automation
Przedsiębiorstwo59 USD/użytkownik/miesiącLarge organizations with custom reporting needs

Pricing verified May 2026.

Cennik CRM Freshsales

Bezpłatny okres próbny: Yes — 21 days on all pricing tiers. No credit card required to start.

Bezpłatny plan: Available for up to 3 users with most core CRM features included.

Gwarancja zwrotu pieniędzy: Freshsales does not advertise a standard refund policy. Review their terms before purchasing a paid plan.

📌 Notatka: Freshsales CRM pricing is per user, not per account. A team of 5 on the Growth plan costs $45/month total. Enterprise support includes a dedicated account team on the top-tier plan.

⚠️ Ostrzeżenie: Freddy AI’s full features are only available on the Pro and Enterprise plans. If AI lead scoring is your main reason for choosing Freshsales, you’ll need at least the Pro plan at $39/user/month.

Kluczowe korzyści Freshsales CRM

Here’s what makes Freshsales CRM worth considering:

  • Sztuczna inteligencja Freddy'ego: Freddy AI scores leads based on behavior and profile data, predicts deal risks, and recommends next best actions. This helps sales reps focus on the deals most likely to close.
  • 360-stopniowy widok klienta: Freshsales gives you a complete timeline of every customer interaction. This includes emails, calls, chats, and deal history in one place.
  • Wizualny proces Kanban: The drag-and-drop pipeline lets sales teams track deal progress at a glance. You can spot bottlenecks before they cost you deals.
  • Wbudowane narzędzia komunikacyjne: Freshsales includes one-click phone, chat, email, and SMS within a unified skrzynka odbiorcza. You don’t need a separate phone system or chat tool.
  • Freshworks Integration: It connects directly with Freshdesk, Freshmarketer, and other Freshworks products. This makes it easy to share customer data across teams.
  • Aplikacja mobilna: Ten iOS and Android app supports offline access and call logging. Sales reps can update deals and contacts even without an internet connection.
Strona główna Freshsales

Co zauważył nasz zespół

Note: We haven’t had extensive hands-on time with Freshsales CRM yet. The information above is based on published documentation, official pricing pages, and G2 user reviews.

Zalety i wady Freshsales CRM

✅ Zalety
  • Bezpłatny plan dostępny dla maksymalnie 3 użytkowników
  • Sztuczna inteligencja Freddy'ego automatycznie ocenia potencjalnych klientów i przewiduje ryzyko transakcji
  • Wbudowany telefon, e-mail, czat i SMS-y — nie potrzeba żadnych dodatkowych narzędzi
  • Visual Kanban pipeline for easy deal tracking
  • 21-day free trial on all paid plans with no credit card required
❌ Wady
  • Only around 385 integrations — far fewer than ActiveCampaign
  • Navigation can feel slow and cluttered for new users
  • Freddy AI full features require the Pro plan or higher
  • Ograniczona liczba natywnych łączników z narzędziami innych firm poza Freshworks

Porównanie funkcji

Let’s compare ActiveCampaign and Freshsales CRM across the features that matter most.

FunkcjaAktywna kampaniaFreshsales CRM
Cena wywoławcza15 USD/miesiąc9 USD/użytkownik/miesiąc
Bezpłatny plan✅ (do 3 użytkowników)
Automatyzacja marketingu✅ Zaawansowany⚠️ Basic (via Freshmarketer)
Wbudowany CRM
Funkcje AI✅ Aktywna inteligencja✅ Sztuczna inteligencja Freddy'ego
Marketing e-mailowy✅ Pełny apartament✅ Podstawowy
Built-in Phone/Chat
Integracje✅ 950+⚠️ ~385
Strony docelowe
Najlepsze dlaMarketing & sales automationZespoły skoncentrowane na sprzedaży

1. Automatyzacja marketingu

Aktywna kampania: ActiveCampaign’s automation builder goes well beyond basic drip campaigns. You can build multi-step workflows with conditional logic, A/B test entire automation paths, and trigger sequences based on form submissions or website behavior. Over 900 pre-built templates help you get started fast. The platform also includes Active Intelligence agents that build campaigns automatically and suggest high-value segments based on real-time data.

Informacje osobiste w ActiveCampaign

Freshsales CRM: Freshsales CRM includes sales automation for repetitive tasks like follow-up email sequences and deal stage updates. For full marketing automation, you’d need to connect Freshmarketer, the separate marketing product from Freshworks. The built-in automation is solid for sales workflows but lacks the depth ActiveCampaign offers for multi-channel marketing campaigns.

2. Marketing e-mailowy

Aktywna kampania: ActiveCampaign offers a full email marketing suite with an AI-powered email builder, dynamic content, conditional content blocks, and advanced segmentation. You can personalize emails based on purchase history, location, or interaction data. ActiveCampaign’s deliverability rates are strong, helping your email campaigns land in inboxes.

dynamiczna treść activecampaign

Freshsales CRM: Freshsales allows users to send personalized bulk emails and monitor open and click activity. It’s useful for sales sięgać dalej niż ktoś coś, but it’s not a full email marketing platform. For newsletter campaigns or complex email sequences, you’d need to integrate Freshmarketer or a dedicated email marketing tool.

3. Funkcje AI

Aktywna kampania: ActiveCampaign uses AI for predictive sending, which optimizes email delivery times based on when each subscriber is most likely to open. The AI content generation tool helps write email copy directly in the email builder. Active Intelligence agents, launched in 2025, can build campaigns and suggest audience segments automatically based on real-time customer data.

activecampaign zintegrowana sztuczna inteligencja nowa

Freshsales CRM: Freddy AI is the core AI engine in Freshsales. It scores leads based on behavior and profile data, predicts which deals are at risk, and recommends next best actions for sales reps. Freddy AI also improves over time as it learns from your team’s activity. Full Freddy AI features require the Pro plan or higher.

Freshsales CRM Inteligentni agenci AI

4. CRM i zarządzanie kontaktami

Aktywna kampania: ActiveCampaign includes a built-in CRM in all plans. You can track sales pipelines, score leads, add notes to contacts, and use custom fields to store any data you need. The CRM connects directly to your automation workflows, so a deal stage change can trigger an email sequence automatically. Custom objects are available on higher plans for more advanced contact management needs.

Zaawansowany CRM ActiveCampaign

Freshsales CRM: Freshsales CRM is purpose-built for sales teams and excels at contact management. It provides a 360-degree customer view with a complete timeline of every interaction — calls, emails, chats, and deal history. The visual Kanban pipeline makes it easy to see where every deal stands and spot bottlenecks quickly. Predefined sales reports are customizable for tracking team performance.

5. Integracje

Aktywna kampania: ActiveCampaign offers over 950 integrations including Shopify, Salesforce, WordPress, and Zapier. Premium integrations are available for CRM and ecommerce platforms. This breadth of connections makes it easier to plug ActiveCampaign into nearly any tech stack a biznes already uses.

Freshsales CRM: Freshsales offers around 385 integrations including Google, Microsoft 365, Slack, and Zoom. It integrates natively with other Freshworks products like Freshdesk and Freshmarketer. Third-party connector support is more limited compared to ActiveCampaign, which could be a factor if you rely on a large number of external tools.

Freshsales CRM Szeroki rynek

⚠️ Ostrzeżenie: Jeśli twój biznes depends on a broad set of third-party tools, ActiveCampaign’s 950+ integrations give it a clear edge. Freshsales CRM is stronger when you’re already using other Freshworks products.

6. Kanały komunikacji

Aktywna kampania: ActiveCampaign supports email, SMS, WhatsApp, and social media advertising from a single dashboard. You can run omnichannel campaigns that reach contacts on multiple channels in a coordinated sequence. SMS and WhatsApp are available as add-ons depending on your plan.

Freshsales CRM: Freshsales includes built-in phone, email, chat, and SMS within a unified inbox. It also integrates with WhatsApp Business, Facebook Messenger, and LINE for additional communication channels. The one-click phone feature is built directly into the contact record, so you don’t need a separate phone system.

Zarządzanie kontaktami w systemie Freshsales CRM

7. Lead Scoring and Sales Pipeline

Aktywna kampania: ActiveCampaign includes lead scoring in its CRM, letting you assign scores based on contact behavior, tags, or custom fields. This helps sales teams prioritize outreach. The sales pipeline is visual and connects directly to marketing automations, so a high-scoring lead can trigger a personalized email sequence automatically.

Freshsales CRM: Freddy AI handles lead scoring in Freshsales by analyzing behavior and profile data to rank leads automatically. It also flags deals at risk and suggests the next action for each open deal. This AI-driven approach means less manual scoring setup compared to ActiveCampaign’s rule-based scoring system.

Freshsales CRM AI Lead Scoring

8. Łatwość użytkowania

Aktywna kampania: ActiveCampaign has a user-friendly design with clearly organized menus. The drag-and-drop automation builder makes it accessible for users who aren’t technical. That said, the depth of features means it takes time to explore everything. A personalized onboarding checklist helps new users set up their accounts step by step.

Freshsales CRM: G2 reviews describe Freshsales as intuitive and easy to learn for new users. However, some reviews note that navigation can feel slow and cluttered when managing large volumes of contacts. The 21-day free trial gives you enough time to judge the interface for yourself before paying.

9. Raportowanie i analityka

Aktywna kampania: ActiveCampaign includes custom reports on higher plans. You can track email campaign performance, automation completion rates, and deal revenue. The Pro and Enterprise plans add more advanced reporting options. A mobile app lets you check campaign stats and manage contacts on the go.

Analiza i raportowanie ActiveCampaign

Freshsales CRM: Freshsales provides around a dozen predefined sales reports that are fully customizable. Freddy AI adds predictive insights and revenue forecasting on top of standard reporting. The reporting suite covers team performance, pipeline health, and deal activity in a clear dashboard format.

10. Ceny i koszty

PlanAktywna kampaniaFreshsales CRM
Bezpłatny❌ (14-dniowy okres próbny)✅ Do 3 użytkowników
Wstęp opłacony15 USD/miesiąc (wersja początkowa)9 USD/użytkownika/miesiąc (wzrost)
Poziom średni49 USD/miesiąc (plus)39 USD/użytkownika/miesiąc (wersja Pro)
Najwyższy poziom145 USD/miesiąc (Enterprise)59 USD/użytkownika/miesiąc (Enterprise)

Aktywna kampania: ActiveCampaign’s Starter plan at $15/month is a flat rate regardless of users. Pricing scales up based on contact list size rather than team size. A 20% annual discount applies when you pay yearly. The Starter plan is a good entry point, but advanced automation and CRM features require the Plus plan or higher.

Freshsales CRM: Freshsales CRM starts at $9/user/month on the Growth plan, making it more affordable per seat for small teams. A free plan is available for up to 3 users. The pricing model scales with team size, so costs rise as you add users. G2 reviewers consistently rate it as excellent value for small and medium-sized businesses.

Różne scenariusze

Jeśli potrzebujesz…WybieraćDlaczego
Zaawansowana automatyzacja marketinguAktywna kampaniaPonad 900 szablonów, wieloetapowe przepływy pracy
Tight budget (per seat)Freshsales CRM$9/user/month vs $15/month flat
Wbudowany telefon i czatFreshsales CRMOne-click calling built into CRM
Email marketing and campaignsAktywna kampaniaFull email suite with dynamic content
AI deal predictionsFreshsales CRMFreddy AI flags at-risk deals
Ponad 950 integracji aplikacjiAktywna kampaniaWider third-party connectivity
Darmowy plan na startFreshsales CRMBezpłatnie dla maksymalnie 3 użytkowników

💰 Twój budżet

Freshsales CRM starts at $9/user/month and includes a free plan for up to 3 users, making it the more affordable entry point for small teams. ActiveCampaign’s $15/month Starter plan is a flat rate, which can be cheaper than Freshsales for larger teams but scales up quickly as your contact list grows.

🔌 Twój zestaw technologii

ActiveCampaign connects with over 950 apps including Shopify, Salesforce, and WordPress — a better fit if you’re already using a broad set of third-party tools. Freshsales CRM works best when you’re in the Freshworks product suite, with direct integration into Freshdesk and Freshmarketer for support and marketing teams.

📝 Twój proces sprzedaży

Sales-focused teams that need pipeline management, deal tracking, and built-in phone calls will find Freshsales CRM more purpose-built for their workflow. Marketing-led teams that run email campaigns, lead nurturing sequences, and multi-channel automation are better served by ActiveCampaign’s deeper feature set.

🎓 Twój poziom doświadczenia

Both tools are accessible for non-technical users, but ActiveCampaign’s depth means more to learn upfront. Freshsales CRM’s interface is straightforward for sales reps who want to start managing leads and deals without a long setup process.

🆓 Bezpłatne wersje próbne i dema

Freshsales CRM offers a 21-day free trial plus a permanent free plan for up to 3 users — giving you the longest evaluation window. ActiveCampaign’s 14-day trial covers most Professional-tier features and requires no credit card to start.

🛟 Opcje wsparcia

Freshsales CRM provides 24/5 support across all plans via phone, chat, and email — including the free plan. ActiveCampaign offers phone support on higher plans and a knowledge base for self-service. Enterprise plan users on ActiveCampaign get a dedicated account team.

Przewodnik po przełączaniu

Korzystasz już z jednego z tych narzędzi? Oto, czego możesz się spodziewać po zmianie.

🔄 Przechodzisz z ActiveCampaign do Freshsales CRM?

✅ Co zyskasz:

  • Built-in one-click phone and unified inbox — no separate phone system needed
  • Freddy AI lead scoring and deal risk predictions out of the box
  • Lower per-seat cost starting at $9/user/month on the Growth plan

❌ Co stracisz:

  • Advanced email marketing automation with 900+ pre-built templates
  • Over 950 third-party integrations — Freshsales offers around 385
  • Custom landing pages, dynamic content, and conditional content blocks

📋 Jak przełączyć:

  1. Eksportuj swoje kontakty i dane transakcji z ActiveCampaign w postaci pliku CSV
  2. Sign up for a Freshsales CRM free trial and import your contact CSV
  3. Rebuild your sales sequences in Freshsales and connect your email and phone
🔄 Przechodzisz z Freshsales CRM do ActiveCampaign?

✅ Co zyskasz:

  • Full email marketing suite with dynamic content and advanced segmentation
  • Over 950 integrations connecting ActiveCampaign to your broader tech stack
  • Multi-step automation workflows with A/B testing across entire paths

❌ Co stracisz:

  • Built-in one-click phone calling within the CRM contact record
  • Free plan access — ActiveCampaign has no permanent free tier
  • Native Freshworks product integrations for support and helpdesk teams

📋 Jak przełączyć:

  1. Export your contacts and deal history from Freshsales as a CSV file
  2. Sign up for ActiveCampaign’s 14-day trial and use the free migration service
  3. Import contacts, rebuild your sales pipeline, and set up your first automation

Czego nie objęła nasza recenzja

This comparison focused on individual users and small-to-medium business use cases for both tools. We didn’t evaluate enterprise-level features like custom SSO, advanced data governance, or large-scale team administration. Our observations are based on the May 2026 versions of each platform. If you’re managing a sales organization of 50+ reps or running complex multi-brand campaigns, your requirements may differ from what we’ve described here.

Ostateczny werdykt

KategoriaZwycięzca
💰 Cennik (wstęp)Freshsales CRM
📧 Marketing e-mailowyAktywna kampania
🤖 Automatyzacja marketinguAktywna kampania
🧠 Funkcje AIKrawat
📞 Narzędzia komunikacyjneFreshsales CRM
🔌 IntegracjeAktywna kampania
📊 RaportowanieKrawat
👶 Łatwość użytkowaniaFreshsales CRM
🏆 Zwycięzca klasyfikacji generalnejAktywna kampania

🏆 ZWYCIĘZCA: ACTIVECAMPAIGN

ActiveCampaign wins 4 out of 8 categories, with 2 ties.

Najlepiej dla: Marketing automation, email campaigns, omnichannel outreach, businesses with complex workflows

ActiveCampaign and Freshsales CRM are built for different buyers.

ActiveCampaign is the stronger choice if email marketing automation is central to your business.

Its 900+ automation templates, dynamic content, and advanced segmentation give marketing teams real power.

Freshsales CRM is the better pick for pure sales teams that need pipeline management and built-in calling.

Freddy AI’s deal risk predictions and lead scoring are a standout feature at a lower per-seat price.

If your team runs both marketing and sales workflows and wants them in one platform, ActiveCampaign’s built-in CRM and automation depth make it the more capable tool overall.

Więcej informacji o ActiveCampaign w porównaniu

Here’s how ActiveCampaign stacks up against other competitors in the marketing automation space:

ActiveCampaign kontra HubSpot

ActiveCampaign wygrywa w kategoriach: More affordable automation features, 900+ templates, contact-based pricing that suits smaller lists

HubSpot wygrywa w kategoriach: All-in-one marketing, sales, and service hub; stronger free tier; built-in content management tools

ActiveCampaign kontra Keap

ActiveCampaign wygrywa w kategoriach: Deeper email marketing suite, broader integration library, more flexible automation paths

Zachować wygrywa na: Combined invoicing and CRM, better for service businesses needing payment processing alongside outreach

ActiveCampaign kontra GoHighLevel

ActiveCampaign wygrywa w kategoriach: Email deliverability, cleaner user interface, stronger out-of-the-box automation templates

Przejdź na wysoki poziom wygrywa na: White-label agency features, built-in website builder, SMS and call tracking in one platform

ActiveCampaign kontra Salesforce

ActiveCampaign wygrywa w kategoriach: Lower cost for small-to-mid businesses, faster setup, more accessible automation builder

Salesforce wygrywa w następujących kategoriach: Deep enterprise customization, advanced reporting, deeper sales forecasting and territory management

Więcej informacji o Freshsales CRM w porównaniu

Here’s how Freshsales CRM compares against other CRM platforms:

Freshsales CRM kontra HubSpot

Freshsales CRM wygrywa w następujących kategoriach: Lower per-user cost on paid plans, built-in calling without add-ons, longer free trial period

HubSpot wygrywa w kategoriach: Larger free CRM feature set, stronger marketing tools, wider third-party app marketplace

Freshsales CRM kontra Zoho CRM

Freshsales CRM wygrywa w następujących kategoriach: Cleaner Freddy AI lead scoring interface, tighter Freshworks suite integration, faster onboarding

Zoho CRM wygrywa w następujących kategoriach: Broader feature set across the Zoho suite, more customization options, larger integration library

Freshsales CRM kontra Pipedrive

Freshsales CRM wygrywa w następujących kategoriach: Built-in phone and communication tools, Freddy AI deal predictions, free plan availability

Pipedrive wygrywa w kategoriach: More polished pipeline UI, stronger email integration, larger marketplace of sales-specific add-ons

Freshsales CRM kontra Salesforce

Freshsales CRM wygrywa w następujących kategoriach: Much lower entry price, faster deployment, cleaner interface for small-to-medium businesses

Salesforce wygrywa w następujących kategoriach: Enterprise customization depth, global support infrastructure, advanced analytics and AppExchange

Często zadawane pytania

Do czego służy ActiveCampaign?

ActiveCampaign is used for marketing and sales automation. It helps businesses send automated email campaigns, manage CRM pipelines, score leads, and run omnichannel outreach across email, SMS, and WhatsApp. It’s particularly useful for teams that want to automate lead nurturing and follow-up email sequences without manual effort.

Czy ActiveCampaign to CRM?

Yes, ActiveCampaign includes a built-in CRM in all plans. It lets you track sales pipelines, score leads, add notes to contact records, and use custom fields. The CRM connects directly to ActiveCampaign’s marketing automation, so deal updates can trigger email sequences automatically.

Czy Freshsales CRM jest darmowy?

Freshsales CRM offers a free plan for up to 3 users with most core CRM features included. It also provides a 21-day free trial on all paid tiers without requiring a credit card. Paid plans start at $9/user/month on the Growth plan.

Jaka jest różnica między ActiveCampaign i Freshsales CRM?

ActiveCampaign is primarily a marketing and sales automation platform with a strong email marketing suite, 950+ integrations, and advanced workflow automation. Freshsales CRM is a sales-focused platform with built-in phone calling, Freddy AI lead scoring, and a visual Kanban pipeline. ActiveCampaign suits marketing-led businesses; Freshsales CRM suits sales teams that want a purpose-built CRM with AI features.

Czy ActiveCampaign jest zgodny z RODO?

Yes, ActiveCampaign is GDPR compliant and stores user data on servers in the US. It also supports the EU-US Data Privacy Framework. Businesses that handle contact data from EU customers can use ActiveCampaign within GDPR guidelines. ActiveCampaign also offers transactional email support, SMS add-ons, and tools to manage data privacy across your contact list.

What are the key features of ActiveCampaign’s CRM?

ActiveCampaign CRM includes sales pipeline tracking, lead scoring, custom fields, custom reports, and built-in CRM functionality across all plans. It’s designed for sales engagement alongside marketing automation, making it a strong choice for małe firmy and medium-sized businesses that want both in one tool. You can also find a full list of Alternatywy dla ActiveCampaign on FahimAI if you’re comparing options before deciding.

Does ActiveCampaign support pre-built templates and digital marketing tools?

Yes, ActiveCampaign offers over 900 pre-built templates for email campaigns, automation workflows, and digital marketing sequences. You can also send SMS, use SMS add-ons for tekst message campaigns, and build landing pages directly in the platform. The email builder includes dynamic content blocks and conditional content for personalized messages.

Fahim Joharder, założyciel

Fahim Joharder, założyciel

Przetestowano ponad 900 narzędzi AI. Ponad 250 tys. czytelników miesięcznie.

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